Marketing Research and Insights Director

Want to be part of an amazing team, hell-bent on crafting a better future? We’re always looking for creative people who care!  

We are analysts. Creators. Designers. Doers. Dreamers. Explorers. Geeks. Hipsters. Leaders. Learners. Renegades. Seekers. Strategists. Visionaries. And we fundamentally believe that we’re better together.  

We’re looking for a Research Director with the passion and experience to design what matters – one project at a time. As the Director of Research, you will be responsible for designing, defining, and leading workshops with executive account directors within Designit and within our parent company, Wipro, and externally with clients. You will perform qualitative and quantitative sprints or studies and utilize data to formulate key insights for solutioning. You will also build and execute the research approach in the pre-sales phase that shapes the way we go to market. As a core member of the Research and Strategy vertical, your research expertise will drive what research needs to be conducted - and how - providing insights and context for strategic proposals and pitches.

What you'll do:

• Define Designit Americas research capabilities for internal and external audiences, including other disciplines within Designit, prospective and existing clients.
• Grow and mentor a hybrid team of market and UX researchers and analysts, ensuring quality and consistency of delivery for the team.
• Partner closely with cross-discipline leads in pursuit of new business opportunities, in scoping and staffing projects, in providing project/program/account oversight, and facilitation of various kinds of alignment sessions/workshops.
• Coach researchers and analysts on the design and execution of generative, formative, and summative qualitative and quantitative research to support: brand, marketing, strategy, and product design and development (including but not limited to ethnography, interviews, surveys, concept testing, and usability studies).
• Support researchers in providing guidance to non-researchers conducting summative research.
• Oversee research operations in terms of research budget, hiring process and pipeline, participant and data privacy, research vendor management, process standardization, and tool selection and usage.
• Forecast resource needs and grow the team to provide necessary capabilities and expertise.
• Collaborate with Designit clients and Wipro account executives.
• Provide thought leadership.

What you'll bring:

• Preferred advanced degree (or equivalent experience) in Human-Computer Interaction, Human Factors, Cognitive Psychology, or other related areas.
• At least 15 years or equivalent combination of education and experience successfully applying market and/or user research methods in industry.
• Experience growing and managing a team of researchers of varying levels.
• Planning, developing, and conducting market and user research, including with external partners such as research vendors and academic institutions.
• Working closely with disciplines such as service design, creative, marketing, technology, and product management.
• Interfacing regularly with executive stakeholders, including in interactive sessions such as workshops.
• Formulating external-facing points-of-view on research trends in the format of blog posts, white papers, and community talks.

Would you like to join a global organization that...  

• Embraces work-life balance – our employees’ well-being remains a top priority for us 
• Promotes a culture of learning and advocacy across the globe - diversity will enable us to strengthen our impact 
• Encourages innovation and experimentation 
• Understands that changes will occur and adaptability is crucial to assist when it does 
• Emphasizes and rewards collaboration 

Compensation Range: $175,000 - $190,000

This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during interview process, the candidates range and depth of experience, business and market financials and internal pay parity.

Want to know more?

Check out our open jobs around the world. Just so you know, we don’t have a dress code, but we do have a strict no jerk policy. 

https://www.designit.com/ 

Designit is committed to ensuring that all candidates have an equal opportunity to be considered for employment. Please let us know if you need any reasonable accommodation to participate in the job application or interview process.