Marketing Senior Associate Talent Partnerships

• Own the execution and optimization of talent and ambassador campaigns managing contractual deliverables including social posts appearances and production shoot days.
• Lead the development of social strategies and creative briefs for high-profile talent across sports and entertainment.
• Oversee tracking of campaign deliverables usage and payments to ensure accuracy and compliance with partner agreements.
• Review and provide input on creative assets to ensure alignment with Marketing best practices and accurate representation of promotions.
• Collaborate cross-functionally to align stakeholders on campaign goals timelines and deliverables driving clarity and accountability.
• Manage campaign timelines by aligning sports and internal calendars to ensure seamless execution across teams.
• Own campaign performance analysis translating insights into actionable recommendations and partnering with the Marketing Analytics Team for deeper optimization.
• Identify and drive process improvements in partnership with Channel and Marketing Operations Teams to enhance efficiency and scalability.

• A Bachelor's Degree in Marketing or a related field with at least 3 years of experience in marketing partnerships or media planning.
• Strong analytical skills with the ability to interpret data and translate insights into actionable marketing decisions.
• Proven ability to communicate effectively across teams and influence stakeholders through clear concise insights.
• Strong organizational skills and attention to detail with the ability to manage multiple projects in a fast-paced environment.
• A proactive solutions-oriented mindset with the ability to work independently and take ownership of outcomes.
• Interest in sports entertainment and cultural trends that shape fan engagement.

What We Do

It's simple at DraftKings we believe life is more fun when you're in on the action. For that reason we’re committed to responsibly creating the world’s favorite games and betting experiences. We’re developing the most innovative and entertaining real money products and offers; to forever transform how people experience sports; to be a fully vertically integrated sports betting operator. It's our ultimate goal to build the best most trusted and most customer-centric destination for our players. We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets developing cutting-edge products and shaping the future of responsible gaming.

Why Work With Us

Here “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth help us win as a team and create unforgettable moments for our customers. Ready to own what’s next?

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