Marketing Specialist

Job Summary:

The Marketing Specialist will design, create, and oversee the operations of company marketing including overall strategy, social media channels and content, special events, and other projects. This role will work closely with external agencies and internal departments to ensure that all areas of the company's marketing efforts are executed properly and maintain the brand guidelines.

Supervisory Responsibilities:

• Supervision and management of 3rd parties providing marketing and event-related services.

Primary Responsibilities:

• Develop, implement, and track marketing programs such as email campaigns, social media, other digital campaigns, and events.
• Manage logistics of the events calendar, maintaining proactive communication and workflows with all affected parties to prevent delays or discrepancies.
• Collaborate with external agencies to develop and create marketing materials and social media content; ensuring brand guidelines are met.
• Collaborate with internal teams (sales, property management) and external teams (agencies, event vendors, etc) to develop and monitor strategic marketing initiatives, including promotional events.
• Manage and direct work of external teams pertaining to planning and day-of execution of promotional events.
• Analyze and report on marketing campaigns and promotional efforts' performance and efficiency.

Secondary Responsibilities:

• Conduct market research and analyze trends to identify new marketing opportunities.

Skills and Proficiencies:

• Strong knowledge of various marketing and social media tools.
• Strong written and verbal communication skills.
• Skilled in writing and editing content with an attention to detail.
• Strong prioritization, organization, and project management skills.

Required Education, Experience, and Qualifications:

• Bachelor's degree in business administration, marketing, communications, or a related field.
• At least 2 years of experience in a marketing role, preferably in the real estate industry.
• At least 1 year of experience in event management, and community event experience is highly preferred.

Other Requirements:

• Ability to travel as necessary.
• Ability and availability to attend special events.

About Our Company:

Wilks Development, an innovative real estate development and investment company, has established a diverse portfolio of properties across the United States. Our creative vision has built a trusted foundation with partners and clients alike and has served as the cornerstone of our success. With a team that is driven by integrity and passion, each project we support is not just owned and operated but cultivated to surpass expectations and maintain a legacy of quality in the communities we serve.

Website: www.wilksdevelopment.com

Benefits:

• Competitive Base Pay
• Medical
• Dental
• Vision
• 401(k) Savings Plan + Company Match
• Company paid Life Insurance and AD&D
• Company paid LTD
• Employee paid additional Life Insurance and AD&D
• Additional employee paid coverage includes critical illness, accident insurance, short term disability and whole life insurance plans.
• Paid Holidays
• Paid Time Off (PTO)
• Employee Assistance Program
• Education Assistance

Wilks Development, a Wilks Brothers company, is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.