Marketing Specialist - 2323641

Are you a creative and results-driven marketing professional? Our client is a premier commercial lighting provider near the Atlanta area, and is seeking to add a Marketing Specialist to their team. Their products have always combined reliability with aesthetics and pleasing design with performance, characterizing the history of technical lighting. The company has a perpetual enthusiasm for innovation, which has led the group to become a solid global point of reference in the world of design and architecture.

In this role, you will play a vital role in promoting the brand and driving business growth. This position is based in Conyers, GA, and fully in-office.

Responsibilities

• Collaborate with cross-functional teams to develop and execute marketing strategies.

• Create compelling content for digital and print channels, including social media, email campaigns, and brochures.

• Write, proofread, and edit creative and technical content across different mediums.

• Manage marketing campaigns, track performance metrics, and optimize for maximum impact.

• Work with external agencies and vendors to execute marketing programs.

• Coordinate events, webinars, and trade shows to enhance brand visibility.

• Conduct market research and competitor analysis to identify trends and opportunities.

• Support lead generation efforts through targeted campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.

• 3+ years of proven experience in marketing roles, preferably in-house.

• Experience with product launches or integrated marketing campaigns.

• Proficiency in marketing tools such as Google Analytics, social media platforms, and email marketing software.

• Strong communication skills and attention to detail.

• Excellent analytical skills and a knack for data analysis.

• Occasional travel (includes international travel to home office in Europe).

Why Join?

• Competitive salary

• Full benefits package

• PTO plan

Note: This position is based in Conyers, GA, and is fully in-office, Monday-Friday, 8am-5pm.