Marketing Specialist
Job Description
Sofar is on a mission to connect the world’s oceans. We design, build, and deploy the largest privately owned network of marine weather sensors to power the world’s best marine weather forecasts. Our data helps our customers to increase efficiency and reduce emissions, delivering tools to governments and other stakeholders to understand impacts of climate change on extreme weather and ocean health. We live on Planet Ocean, and our goal is to create the ocean intelligence needed to ensure a sustainable future.
We are looking for a Marketing Specialist to join our team. This role would support Sofar Ocean’s marketing efforts and also support Bristlemouth community growth efforts. Sofar Ocean is a strategic partner of Bristlemouth, an open standard delivering plug-and-play hardware interfaces for marine applications, ushering in a new era of ocean innovation.
The optimal candidate will have the ability to operate in a high-performance environment infused with ocean and atmosphere science. This role is located out of our Pier 28 headquarters in San Francisco and requires at least three days in the office each week.
Develop, implement, and track marketing programs such as email, social media, lead gen/community growth, digital campaigns, events, etc.
Collaborate with members of marketing and cross-functionally with product and developer relations on community growth initiatives
Conduct research to identify and confirm marketing opportunities, including but not limited to events, speaking, advertising, etc.
Develop and create marketing materials for print and digital, ensuring brand guidelines are met
Write, proofread, and edit content across different mediums
Work with strategic partners and third-party vendors/agencies to execute marketing programs
Analyze and report on the performance and efficiency of programs
Track budget, submit invoices and expenses
Perform additional duties as assigned
About You
Bachelor's degree in business administration, marketing, communications, or a related field
2-3 years of experience in marketing
Experience in marketing and analytics tools such as Google Analytics, CRM systems (e.g. Hubspot), and content management systems
Strong written and verbal communication skills
Skilled in writing and editing content with attention to detail
Strong prioritization, organization, and project management skills
Ability to travel as necessary
Bonus Points
Understanding of the shipping industry, oceanography and/or meteorological data
Basic understanding of HTML
Basic understanding of photo/video editing software like Figma, Adobe Photoshop and/or Adobe Premiere
- $65,000 - $76,000
- The range listed is what we reasonably expect to pay for this role at the time of this posting. We may ultimately pay more or less than the posted range and may be modified in the future. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, experience, and equity package.
We at Sofar Ocean acknowledge that careers in the marine sciences “... have traditionally been, and remain, non-diverse work environments”, thereby limiting the entry and prosperity of underrepresented groups in the space. (Johri et al., 2021) Many of these same groups are disproportionately affected by climate change, and are often excluded from decision making that directly address their interests and needs.
We are committed to addressing these climate injustices and highly encourage people who identify as women, LGBTQ+, Black, Indigenous, and people of color (BIPOC) to apply.
It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors.
Equal Employment OpportunityAll qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.
Date Posted
06/16/2023
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