Marketing Specialist
Job Description
Job Details
We're Hiring a Marketing Specialist!
If you are excited and passionate about helping #LetsSolveWater, consider joining our team today! Xylem, Inc. is a leading global water technology company servicing more than 150 countries and is dedicated to solving the world's most challenging water issues. We are looking for individuals to join our mission by exceeding customer expectations through smart sustainable solutions. At Xylem, you will have the opportunity to solve water by participating in our paid Volunteer Program, !
The Role: Xylem seeks to hire a Marketing Specialist to be responsible for the planning, development and implementation of marketing communications tactical campaigns, supporting the growth strategy of a vertical market within a specified geography. The Specialist will drive market-specific campaigns that build awareness and generate demand for Xylem's products and services. The Specialist will also collaborate with shared services department to leverage internal resources and manage relationships with external partners to successfully execute online and offline marketing communications campaigns.
Essential Duties/Principal Responsibilities:
- Understands the vertical market value chain total requirements and together with vertical marketing leader, creates compelling value propositions per stakeholder aligned with corporate market/brand positioning.
- Responsible for initiatives including communications content for new product introductions and launches, the treatment of the products brands within the segment, product/program naming, advertising and promotion to attract segment targets
- Manages communications messaging, positioning and content development initiatives by tightly aligning and collaborating with the Vertical Marketing and GC Communications team for program execution and deployment through online and offline marketing communications campaigns.
- Oversees consistent and effective content creation, customer messaging and digital campaign development that aligns with the growth objectives of the business
- Creates and launches integrated marketing campaigns by managing campaign implementation.
- Ensures consistency and continuity in presentation of the Xylem brand and the company's product brands.
Minimum Qualifications:
- BA/BS degree in Business, Marketing or Communications
- 2-5 years relevant experience working
- Industry knowledge helpful
- Communications credentials
Travel requirement:
- Must be able to within the region and at times, globally up to 10-15%
SALARY: The estimated salary range for this position is $65,000 - $85,000 plus bonus. Starting pay is dependent on multiple factors, such as skills, experience and work location, and is not typically at the top of the range. At Xylem we offer a competitive compensation package with a generous benefit package, including Medical, Dental, Vision plans, 401(k) with company contribution, paid time off, paid parental leave and tuition reimbursement.
At Xylem, we embrace diversity and strive to create avenues where employees feel valued and appreciated through our DE&I initiatives and Employee Resources Groups (ERG). Xylem is proud to be an Equal Employment Opportunity and Affirmative Action workplace. Xylem prohibits discrimination, harassment of any kind and does not discriminate in employment on the basis of race, color, religion, sex or sexual orientation (including pregnancy and gender identity), national origin, political affiliation, marital status, medical conditions or disability, genetic information, age, or other non-merit factors.
Xylem is a team creating advanced technology solutions to the world's water challenges through developing new technologies and services that will improve the way water is used, conserved, and re-used in the future is central to our work. Our products and services move, treat, analyze, monitor, and return water to the environment, in public utility, industrial, residential, and commercial building services settings. Xylem also provides a leading portfolio of smart metering, network technologies and advanced analytics solutions for water, electric and gas utilities.
Disclaimer: The information listed within this job description is designed to indicate the general nature of work expected for this position and shall not be viewed as a comprehensive inventory of all duties, responsibilities, and qualifications required in this position. Employees must be able to perform the essential functions of the position satisfactorily and if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job absent undue hardship. Xylem reserves the right to modify this job description or assign other duties to this position as needed.
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Date Posted
03/11/2024
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