Marketing Specialist

Exact compensation may vary based on skills, experience and/or education, and location. This position is also eligible for an annual bonus.

SUMMARY

The Marketing Specialist assists with overall marketing efforts and is an integral part of the development and execution of marketing plans to reach targets from brand awareness to production promotion. This position supports the delivery of effective marketing programs that will help the overall reputation and growth of Citizens Business Bank.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Interfaces with management to design, produce and execute Power Point presentations for all areas of the Bank.
• Supports sales efforts of associates by creating announcements, printed materials, and inserts for sales presentations, proposals, and sales rallies.
• Works directly with bank executives to support their presentation needs and associated printed materials. Interfaces with finance department to collect various numerical facts needed to create presentations.
• Prepares handouts and packages for investment presentations, Leadership and Strategic planning. Designs announcements, invitations, menus, various printed materials for events and special occasions.
• Responsible for the maintenance of the Bank's intranet site to assure accurate and current information to a 24-hour timeline and maintain a professional, user-friendly appearance.
• Interfaces with venders to satisfy delivery of inbound and outbound Marketing needs.
• Provides necessary support for Power Point presentations ensuring all equipment is in proper working order and the presentation runs smoothly without interruptions or break in activity.
• Fills center and department materials, ensuring appropriate supplies are maintained and controlled for accuracy and current information. Fills all orders for personal supplies i.e. name bars, badge orders, business cards, etc. in a timely manner ensuring associates have the supplies necessary to provide and promote themselves and Citizens Business Bank in a professional manner at all times.
• Designs and controls plan and use of materials associated with events or opportunities to promote the Bank. Maintains all collateral material inventory.
• Attends events to help with set up and presentation of material, power points, collateral, decorations, food and other message delivery.
• Maintains advertising tear sheets and records to support compliance requests and audits.
• Acts as the Marketing team's PC Administrator and manages the team inbox as well as calendar of events.
• Complies with and stays abreast of all policies and procedures, federal and state laws applicable to the job.
• Provide, present, and promote the Citizens Experience to all external and internal customers.
• Other duties as assigned.

SUPERVISORY RESPONSIBILITIES

This job has no supervisory responsibilities.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

Associate's degree(A. A.) or equivalent from two-year college or technical school; or six months to one year related experience and/or training; or equivalent combination of education and experience.

LANGUAGE SKILLS

Ability to read, analyze, and interpret common scientific and technical journals, financial reports, and legal documents. Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community. Ability to write speeches and articles for publication that conform to prescribed style and format. Ability to effectively present information to top management, public groups, and/or boards of directors.

MATHEMATICAL SKILLS

Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.

REASONING ABILITY

Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

COMPUTER & SOFTWARE SKILLS

To perform this job successfully, an individual should have a working knowledge of Microsoft Office, Excel, Outlook Power Point, InDesign, PageMaker and Photoshop.

CERTIFICATES, LICENSES, REGISTRATIONS

Current Driver's License

OTHER SKILLS and ABILITIES

• This position requires the incumbent to travel approximately 10% of the time.
• The ideal incumbent will be comfortable with photography and utilizing various camera settings.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the associate is regularly required to talk or hear. The associate is frequently required to stand; walk; sit; and use hands and fingers to handle or feel. The associate is occasionally required to reach with hands and arms, and stoop, kneel, crouch or crawl. The associate is regularly required to operate a computer keyboard, mouse, calculator and telephone and reach with hands and arms. The associate must occasionally lift and/or move up to twenty-five (25) pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an associate encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the associate is occasionally exposed to moving mechanical parts; high, precarious places; outside weather conditions, and vibration. The noise level in the work environment is usually moderate.

Salary Range:$21.56 To 29.11 Hourly

40 hours per week.