Marketing Specialist, Mako

Why join Stryker?

We are proud to be named one the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine! Learn more about our award-winning organization by visiting stryker.com

Our total rewards package offering includes bonuses, healthcare, insurance benefits, retirement programs, wellness programs, as well as service and performance awards - not to mention various social and recreational activities, all of which are location specific.

Know someone at Stryker?

Be sure to have them submit you as a referrral prior to applying for this position. Learn more about our employee referral program

Position summary:

This position aims to support and conduct Mako marketing activities in building and executing strategic marketing programs for all Mako SmartRobotics portfolio. Including medical education programs, annual marketing plan, market development plans, pricing and channel strategy to grow sustainably in a profitable way. In addition, this position focuses on reinforcing Stryker branding and engagement with KOLs.

Essential duties & responsibilities: (detailed description)

• Collaborate to achieve sales target and gain market share, set up marketing plan for product promotion strategy to drive product growth and market expansion
• Develop and execute PR/Patient marketing programs for Mako collaborating PMs and handling agency
• Close communication with sales and MPSs(product specialist) to develop and deploy effective marketing plans
• Support and execute valued-added MedEd programs including certification course/TPEC/Conferences for customer engagement with compliance via KMDIA regulations
• Manage MedEd-related inventory management, incl., surgical instruments, disposables and other goods
• Marketing tools and collaterals development and management
• Market analysis and data management to understand market dynamics and capture core insight
• Have good knowledge about product features and benefits and well understanding on market key competitors and their relative strengths/weaknesses
• Budget management: NA, CER, and samples etc for timely payment
• Project tacker and KPI monitoring

Education & special trainings:

• Bachelor's degree in marketing, business, or related field preferred

Qualifications & experience:

• 2+ years of experience in marketing and/or MedEd
• Proficiency in utilizing Microsoft Office products (PowerPoint, Outlook, Excel, Word, etc.)
• Organizational and time management skills
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• English communication skill preferred

About Stryker
Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 130 million patients annually. More information is available at stryker.com.