Marketing Technology Analyst II

WW is looking for candidates to help change people's lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in behavioral science, we build communities in order to deliver wellness for all.
Who we are
Our Global Omni-Channel CRM Operations (GOCO) team at WeightWatchers is made up of innovative, free-thinking, fast-paced tech team members that sit in between our data and communications functionality. We work cross-functionally with the Global Product & Data Engineering teams, in conjunction with Local Marketing teams, across 15 countries (speaking 6 different languages) to facilitate large-scale initiatives. Our team works directly with almost every facet of the business and we are constantly working to innovate anything & everything, including how we work with communications like Push-Notifications, Emails, SMS and In-App messaging to name a few!
What you will do
In addition to partnering with global stakeholders across the organization to identify and build better ways to reach potential & current members, you can also expect to:

• Manage the development of highly dynamic code blocks to enhance user experiences.
• Develop internal data strategies and work with Data Engineering teams to integrate new points into our data architecture.
• Explore, assess and develop data integrations with Social Media Platforms as well as Third Party vendors to better serve our massive group of stakeholders.
• Develop in-app communication messaging & customization capabilities from a CRM outreach.
• Assist in developing large testing strategies with global stakeholders.

Who you are

• You have 2 - 4 years of experience with a Cross-Channel CRM Tool (Braze [preferred], Salesforce, etc.)
• Expert knowledge of HTML & SQL for supporting the global creation of audiences & communication deployments.
• Experience with Shopify Liquid is nice to have.
• Understanding of best practices for Email, SMS & Push Deployments.
• You are solution oriented with an ability to explain technical requirements and solutions to non-technical stakeholders.
• Able to work in a structured but fast-paced environment.
• You hold a Bachelor's Degree in Marketing, Computer Science, Communications or an equivalent degree (preferred but not required).

Base salary may vary depending on, but not limited to: skills, experience, and location.
Base Salary
$75,000/yr to $90,000/yr
#LI-Remote
At WW, it is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals, as an organization, and as fellow humans, to advocate for and support our employees, our members, and our communities. We are proud to be an equal opportunity employer and we do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.