Marketing Technology Specialist, Data & Analytics (MarTech) - Remote

Summary

Amazing opportunity to join the Marketing Technology (MarTech) Center of Excellence within Marketing at Cigna, and continue your journey on the cutting-edge of marketing & technology. Our Marketing Technology Specialists report to our Head of MarTech, and help our Marketers across the company reach the right people on the right channel with the right content at the right time - and help them measure the effectiveness. We do this by finding, connecting & tuning the best MarTech.

Responsibilities

• Improve existing technologies in our MarTech stack to maximize our return on investment
• Find new technologies for our MarTech stack where there are gaps
• Configure integrations to connect our MarTech together
• Partner with Marketers to document requirements and desired process/workflow, then configure MarTech accordingly
• Train our stakeholders on existing and new MarTech
• Align with Technology department to constantly improve and make the best decisions

Qualifications

• B.S. in Marketing Technology or Digital Marketing;
• 2-5+ years of relevant experience
• Exposure to MarTech areas such content management, marketing automation, customer relationship management/customer data, social media management, digital asset management, personalization or account-based marketing
• Meticulous about keeping data organized and clean, and having a "single source of truth"
• Analytical mindset that uses data and a return-on-investment approach for decision-making (i.e., prioritizing work that will have the greatest impact on the business)
• Great passion for innovation, industry trends and emerging technologies (automation, artificial intelligence, machine learning, etc)
• Always curious, with a knack for solving problems
• Ability to understand the complexity, yet communicate it simply so that everyone can understand
• Enjoys working with people to share expertise (onboarding, training, best practices, guidance, etc)
• Passion for continuing to disrupt the healthcare industry to create better health for everyone
• Thrives working remote with moderate supervision

If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.

About The Cigna Group

Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we're dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.

Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

If you require reasonable accommodation in completing the online application process, please email: [email protected] for support. Do not email [email protected] for an update on your application or to provide your resume as you will not receive a response.

The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.