Marketing Trade Show & Event Intern

Marketing Trade Show & Event Intern

OVERARCHING RESPONSIBILITIES

Assist in managing trade show logistics and operations to ensure Minitab has a successful presence at industry events as well as events produced by Minitab. This position is based in State College, PA (no remote offered).

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Maintain an accurate calendar of all Minitab trade shows, user conferences and events for global transparency.
• Assist with managing and updating the budget for all trade shows, events, speaker program, and promotional items.
• Reconcile all show invoices and update show budget expenditures.
• Work with Sales and Marketing to research and select all trade shows and events in which Minitab will participate. 
• Create marketing process maps for trade show and events nurture campaigns for each event.
• Create surveys in Survey Monkey for Minitab Exchange events. Pull results for analysis.
• Collect privacy policies from each show and submit for GDPR adherence.
• Post-event, collect, scrub and submit leads for import into CRM system for sales follow up.
• Provide additional assistance for the Minitab Insights Global Conference as well as the Minitab Exchange.

EDUCATION, KNOWLEDGE, AND EXPERIENCE

• Working towards degree in Marketing or related field, or equivalent experience, is required.
• Proficiency in Microsoft Office – Word, Excel, PowerPoint, Outlook, CRM, SharePoint, and marketing automation.

QUALIFICATIONS, SKILLS, AND ABILITIES

• Strong creative, strategic, innovative, and organizational skills.
• Excellent oral and creative writing communication skills.
• Ability to manage multiple projects simultaneously and to create and maintain project lists and timetables and meet deadlines on time and within budget.
• Highly motivated, willingness to think outside the box, and work collaboratively in a team environment.
• Highly organized, accurate, thorough, and able to assume diverse responsibilities in a fast-paced environment with minimal supervision.
• Comfortable working in a multi-lingual and multi-cultural environment.
• Proficiency in speaking, reading and writing the English languages is required.

Minitab requires employees to be fully vaccinated for COVID-19 according to applicable law. 

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