Media & Advertising Analyst
Job Description
How You Will Make an Impact
- Media & Advertising Analyst will help identify target audiences and plan media campaigns across linear and digital.
- Optimize plans and budgets according to the best media mix. Compare and negotiate rates, ad space, and airtime.
- Media & Advertising Analyst will prepare schedules and adjust them when needed. Experiment with new platforms and channels.
- Monitor costs and return on investment (ROI).
- Assist with the media purchasing process and reconciling media purchases to invoices and payments.
- Analyzing media data and assessing the effectiveness of the media campaign, creating, or updating weekly reporting.
- Media & Advertising Analyst will communicate media strategies with media partners and build long-term relationships.
- Media & Advertising Analyst will support other members of the team and assist in producing various reports on a daily, weekly, and monthly basis, as well as other projects on an as-needed basis.
What We Offer
- Amazing opportunities for career progression
- Dynamic, fun, entrepreneurial and diverse culture
- Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine
- Health and wellness are a top priority - committed to self-care
- 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals)
- 2 Company-Wide Breaks, Summer & Winter
- Generous Paid Time Off and Paid Holidays
- Sick Time
- Employer Paid Life Insurance
- Health Savings Account (company contributes $40 bi-weekly)
- Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness
- Employee Assistance Program
- Business casual atmosphere - jeans and sneakers are okay by us
What You Bring to the Table
- BSc/BA in Marketing, Advertising, or related field.
- 2-5 years of experience preferred.
- Bilingual in English/Spanish required.
- Proven experience in digital media with media analytics is highly preferred.
- Familiarity with media buying, planning, and research.
- Interest in following advertising and media trends.
- Excellent communication, negotiation & critical thinking skills.
- Organizational and multitasking abilities.
- Attention to detail with emphasis on strong analytical skills.
EOE, DFWP
#LI-Hybrid
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Date Posted
05/03/2023
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Subjectivity Score: 0.8
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