Media Director, Strategy

MEDIA DIRECTOR, SOCIAL 

As the Media Director, Social you are responsible for the management, leadership and evolution of the online social for a group of Critical Mass’ accounts. This role will be responsible for Owning key client relationships for all aspects of paid social – ensuring trust in agency and team to drive data-driven results

Client Management 

• Assisting Director with receipt and disseminating ongoing client deliverables as well as ad hoc requests
• Running point on long term strategic plans respective of the client’s business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
• Facilitating and leading in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid social opportunities
• Leading the development and execution framework of innovative paid social media plans respective of client objectives
• Demonstrating ability to present strategies, plans and pitches to all level of clients
• Bringing new proactive ideas to help meet client goals and grow business

Team Management 

• Developing, training, coaching and motivating team of Assistants, Strategists, and Supervisors
• Fostering the highest level of understanding of the inner workings of the account and client needs to be able to provide continued direction to the junior members of the team
• Establishing oneself as the social media expert and act as a resource for advisory for the team
• Continually working with Director to identify gaps in resources and reallocate based on client needs
• Helping design and driving excellent quality control checks and ensure they are adopted and implemented
• Driving ongoing communication and processing between internal as well as external stakeholders to collectively attain client objectives
• Working closely with the supervisor to properly manage team’s bandwidth, redistributing work as needed
• Working closely with the supervisor to help prioritize tasks fluidly based on client direction
• Demonstrating appropriate judgment through proper escalation and strong problem-solving skills
• Prioritizing and managing priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team

Strategy & Analytics 

• Possessing capability to tell a story through analyzing and applying data trends
• Constructing data driven decks that display performance and optimization/future planning considerations
• Recommending innovative strategic and media tactics consistent with media and content briefing
• Building and maintaining strong relationships with vendors, including Facebook, Twitter, LinkedIn, Snapchat, etc.
• Working closely with the Digital and Strategy leads to foster synergies between social and digital opportunities
• Proactively seeking out for media opportunities and/or industry news to develop sharp and up-to-date approach to media planning, and disseminate across the team
• Working together with the management to identify and grow incremental business opportunities
• Helping identify test and learn opportunities in line with client business objectives

You have:

• 7+ years of experience in a complex, technical product environment, including at least 3 years of management experience
• In-depth understanding of social media campaign management and optimization practices
• Experience leading large accounts within an agency in an integrated fashion (collaboration, data-sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI’s)
• Exceptional ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance
• Excellent relationship-building with internal and external stakeholders
• Ability to thrive in start-up environment with high client demands
• Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
• Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
• High levels of integrity, autonomy, and self-motivation