Media Manager, Content Activation

ABOUT FANDUEL GROUP

FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel Group consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media.

FanDuel Group has a presence across all 50 states with approximately 17 million customers and 28 retail locations. The company is based in New York with offices in California, New Jersey, Florida, Oregon, Georgia, Portugal, Romania and Scotland.

Its network FanDuel TV and FanDuel+ are broadly distributed on linear cable television and through its relationships with leading direct-to-consumer OTT platforms.

FanDuel Group is a subsidiary of Flutter Entertainment plc, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and a constituent of the FTSE 100 index of the London Stock Exchange.

THE ROSTER…

At FanDuel Group, we give fans a new and innovative way to interact with their favorite games, sports and teams. We’re dedicated to building a winning team and we pride ourselves on being able to make every moment mean more, especially when it comes to your career. So, what does “winning” look like at FanDuel? It’s recognition for your hard-earned results, a culture that brings out your best work—and a roster full of talented coworkers. Make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From creatives professionals to cutting edge technology innovators, FanDuel offers a wide range of career opportunities, best in class benefits, and the tools to explore and grow into your best selves. At FanDuel, our principle of “We Are One Team” runs through all our offices across the globe, and you can expect to be a part of an exciting company with many opportunities to grow and be successful.

THE POSITION
Our roster has an opening with your name on it

The Media and Partnership team at FanDuel is looking for a Manager of Media Integrations and Content Activation to help drive significant revenue growth through the management of integrated media partnerships and content activations across various media and talent partners.  Our partnerships include channels such as television, radio and digital including social (paid and organic), display and video.  The ideal candidate will know how to develop and navigate key relationships to manage integrated campaigns focused on product/editorial integrations as well as content and talent development, activation and distribution for both pre-recorded and live content.

THE GAME PLAN
Everyone on our team has a part to play

• Responsible for the successful concept development and execution of our media partner integrations, content activation and distribution across our external partners
• Foster strong collaboration and gather inputs from internal teams including product and product marketing, risk and trading, growth, integrated campaigns, content, creative operations, compliance and legal
• Manage the entirety of scheduling and production activities required for original, custom or co-created content activation and distribution for both live and pre-recorded content
• Develop a test/learn and measurement/attribution framework of best practices for our integrated media activations to help determine the success and scalability of our integration and content activation initiatives
• Oversee the day-to-day management of planning, tracking and execution of your program budget
• Conduct the valuations for talent, integrations and distribution deals as needed
• Maintain archive integrations database following execution of the assets and develop repository of best in-class competitive examples
• Establish and manage the content activation roadmap from development to implementation and insight
• Support negotiations for respective areas in high value and/or complex partner or talent deals and partner/agency scope and compensation models
• Foster an environment that encourages intelligent risk taking, innovation and creativity

THE STATS
What we're looking for in our next teammate

• 5+ years of experience in marketing partnerships within media, entertainment and sports
• Multi-channel campaign and partnership experience across traditional, digital/social across a local and national footprint
• Experience working with and developing relationships with content creators, production studios/teams, programming, media, talent and sales organizations
• Bachelor's degree with strong academic record and/or proven relevant experience in a performance marketing role at either an agency or on the operator side
• Experience working with a consumer internet business with high customer engagement and relevant KPIs is a plus
• Demonstrated ability to navigate a highly regulated and complex industry
• Resilient and creative minded with a practical application to driving business outcomes
• Strong knowledge of the sports media landscape with deep relationships
• Experience negotiating favorable rates and deal structures with partners
• Ability to succinctly communicate both verbally and in writing, and provide clear direction and updates on projects
• Ability to interface with a wide range of internal teams and ability to build strong relationships internally and externally
• Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
• Knowledge or understanding of the business and culture of sports and gaming preferred
• Experience working across multiple businesses within a larger corporate structure is preferred

PLAYER CONTRACT
We treat our team right
 
From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give. Competitive compensation is just the beginning. As part of our team, you can expect:

1. An exciting and fun environment committed to driving real growth
2. Opportunities to build really cool products that fans love
3. Mentorship and professional development resources to help you refine your game
4. Flexible vacation allowance to let you refuel
5. Hall of Fame benefit programs and platforms 

FanDuel Group is an equal opportunities employer and we believe, as one of our principal states, “We Are One Team!.”  We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.  We want our team to include diverse individuals because diversity of thought, diversity of perspectives, and diversity of experiences leads to better performance.  Having a diverse and inclusive workforce is a core value that we believe makes our company stronger and more competitive as One Team!
The applicable salary range for this position is $99,000 - $124,000, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation.

This role includes flexible time off (including unlimited paid time off for full-time employees) and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.

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