Media Partnerships Lead
Job Description
MEDIA PARTNERSHIPS LEAD
Location: Remote Preferred that the candidate be based between UTC−05:00 and UTC -08:00
Summary
The Wikimedia Foundation (WMF) seeks an experienced collaborative Media Partnerships Lead to increase visibility and credibility for one of the world's most beloved brands: Wikipedia. Reporting to the Director of Brand the successful candidate will join the Wikimedia Foundation Brand Studio an in-house brand and creative service group within the Communications Department. They will work closely with colleagues in social media PR executive communications and Commercial Partnerships (Enterprise).
Guided by organizational goals the Wikimedia mission and changes in the competitive market the Media Partnerships Lead will develop partnerships and connections that increase brand visibility and understanding of Wikipedia. Key audiences include mission-aligned organizations media companies and social media platforms. They will network with these groups to ensure our brand positioning and social publishing impact while identifying opportunities for collaboration in relation to brand awareness. This will involve entering the role with strong connections across the media and technology ecosystem and establishing and nurturing relationships with media companies mission aligned organizations journalists networks of brand publishers and social media platforms. Please note this is not an entry level position. Candidates must have existing relationships as well as extensive experience in partnership development across fast changing media landscapes.
You are responsible for:
Brand & Media partnerships
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You will help us build relationships within the media and publishing industries cultivating champions of our work.
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You will find additional opportunities/platforms for us to share our key messages at scale within the media and among mission-aligned organizations.
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Aligned with our communications strategy you will co-develop speaking opportunities and events with media companies and mission-aligned organizations (e.g. panels discussions thought leadership) to help boost the reach of our brand visibility and key messages.
Social Media Partnerships
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You will establish and maintain relationships with Social Media platform representatives in order to ensure Wikipedia branded publishing achieves the highest possible impact.
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You will work in tandem with the Wikimedia Foundation’s Social Media team to support their short and long term goals.
Off-platform Brand Visibility
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You will drive brand positioning and visibility goals in close collaboration with the Brand Studio’s Global Brand Manager and Brand Strategists.
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You will collaborate with staff from the Product + Technology Department and Global Advocacy team to support reader and content reuse goals.
Experience and skills that are important to us:
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Media Partnerships: Minimum 8 years of relevant experience with a strong understanding of core brand strategy frameworks (research data analysis brief writing brand positioning). Proven ability to broker global partnerships across audiences.
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Community Experience: Experience working with brands that have community stakeholders where decision-making is diffused across many parties and volunteers hold important roles in brand positioning and articulation.
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Global Experience: Experience working on global socio-technical platforms and brands in international markets. You've partnered with diverse vendors and engaged international audiences.
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Collaborative: You thrive in collaborative environments working effectively in group project scenarios and teams with shared decision-making. You have a proven record of working well across a wide range of disciplines from PR to Product Design to Donor Relations. You are comfortable operating in a complex consensus-driven environment.
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Connections: You have a good range of connections with partners who can help uplift our potential for mission aligned partnerships.
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Inspiring: Ready to educate and inform WMF staff Wikipedia Volunteers and partners about media partnerships development.
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Outcome-oriented: You are mindful of the top-level goals and can develop and adapt plans to meet them. As a self-organized lead you will own the activities to create outcomes.
Qualities that are important to us:
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A deep love for Wikipedia and the role it can play in our world today and into the future
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Empathetic human and compassionate
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Attention to detail good work ethic high standards and high performing
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Excellent organisational and time management skills
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Sound judgement with proven ability to make objective data-based decisions
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Self directed and motivated to learn and upskill with manager support
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Good communication and persuasion skills
About the Wikimedia Foundation
The Wikimedia Foundation is the nonprofit organization that operates Wikipedia and the other Wikimedia free knowledge projects. Our vision is a world in which every single human can freely share in the sum of all knowledge. We believe that everyone has the potential to contribute something to our shared knowledge and that everyone should be able to access that knowledge freely. We host Wikipedia and the Wikimedia projects build software experiences for reading contributing and sharing Wikimedia content support the volunteer communities and partners who make Wikimedia possible and advocate for policies that enable Wikimedia and free knowledge to thrive.
The Wikimedia Foundation is a charitable not-for-profit organization that relies on donations. We receive donations from millions of individuals around the world with an average donation of about $15. We also receive donations through institutional grants and gifts. The Wikimedia Foundation is a United States 501(c)(3) tax-exempt organization with offices in San Francisco California USA.
As an equal opportunity employer the Wikimedia Foundation values having a diverse workforce and continuously strives to maintain an inclusive and equitable workplace. We encourage people with a diverse range of backgrounds to apply. We do not discriminate against any person based upon their race traits historically associated with race religion color national origin sex pregnancy or related medical conditions parental status sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability genetic information or any other legally protected characteristics.
The Wikimedia Foundation is a remote-first organization with staff members including contractors based 40+ countries * . Salaries at the Wikimedia Foundation are set in a way that is competitive equitable and consistent with our values and culture. The anticipated annual pay range of this position for applicants based within the United States is US$114758 to US$177097 with multiple individualized factors including cost of living in the location being the determinants of the offered pay. For applicants located outside of the US the pay range will be adjusted to the country of hire. We neither ask for nor take into consideration the salary history of applicants. The compensation for a successful applicant will be based on their skills experience and location.
*Please note that we are currently able to hire in the following: US States : Arizona California Colorado Connecticut District of Columbia* Florida Georgia Idaho Illinois Indiana Iowa Maryland Massachusetts Michigan Minnesota Missouri New Jersey New York North Carolina Ohio Oklahoma Oregon Pennsylvania Puerto Rico* Rhode Island Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin and Wyoming (*US Territory or Federal District) Countries: Australia Austria Bangladesh Belgium Brazil Canada Colombia Costa Rica Croatia Czech Republic Denmark Egypt Estonia Finland France Germany Ghana Greece India Indonesia Ireland Israel Italy Kenya Mexico Netherlands Nigeria Peru Poland Singapore South Africa Spain Sweden Switzerland Uganda United Kingdom and Uruguay. Our non-US employees are hired through a local third party Employer of Record (EOR). We periodically review this list to streamline to ensure alignment with our hiring requirements.
All applicants can reach out to their recruiter to understand more about the specific pay range for their location during the interview process.
If you are a qualified applicant requiring assistance or an accommodation to complete any step of the application process due to a disability you may contact us at [email protected] or +1 (415) 839-6885.
More information
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Date Posted
03/05/2026
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