Media Planner - Paid Search

Company Description

EVERSANA INTOUCH® is a global full-service marketing agency network serving the life sciences industry and is the first – and only – agency network to be part of a fully integrated commercialization platform through EVERSANA®. We provide next-generation creative and media services enterprise solutions and data analytics services for clients.

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients doctors and even each other. Then we collaborate on ways to make caring for one’s health more achievable connecting patients and physicians with the information and tools they need.

We embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.

Job Description

WHAT DOES A MEDIA PLANNER PAID SEARCH DO?

The Media Planner will assist in the development evaluation and management of online media plans for pharmaceutical clients to meet their requirements budgets and objectives. He or she will develop and manage the RFP process and assist in the evaluation of proposals. This person will maintain a responsive working relationship with clients vendors and internal agency staff. The Media Planner maintains rapport with media publishers through daily interaction and works closely with account and creative teams to ensure flawless execution of media schedules. The Media Planner must stay abreast of new and emerging technologies and execution opportunities by providing agency POVs on new opportunities as they relate to client objectives on an ongoing basis. He or she will manage the campaign authorizations budgets and invoice process. The Media Planner will also analyze research data and assist in compiling monthly competitive analyses when needed as well as assist in the monthly campaign reporting.

• Develop evaluate and manage online media plans for pharmaceutical clients.

• Create and manage the RFP process and assist in evaluating proposals.

• Maintain responsive working relationships with clients vendors and internal agency staff.

• Build and maintain rapport with media publishers through daily interactions.

• Collaborate closely with account and creative teams to ensure flawless execution of media schedules.

• Stay informed about new and emerging technologies and execution opportunities.

• Provide agency POVs on new opportunities related to client objectives.

• Manage campaign authorizations budgets and the invoice process.

• Analyze research data and compile monthly competitive analyses.

• Assist in monthly campaign reporting.

• Demonstrate a commitment to diversity equity and inclusion through continuous development modeling inclusive behaviors and proactively managing bias.

• All other duties as assigned

Qualifications

WHAT ARE WE LOOKING FOR?

• Bachelor’s degree in marketing advertising media studies communications or equivalent education plus professional experience

• 1-2 years of experience in media planning and buying

• Able to multitask and be a team player in a fast-paced environment Proficient in Microsoft Office particularly PowerPoint and Excel

• Strong presentation skills

• Detail-oriented

• Proficiency in comScore Kantar and MRI is preferred

• Online media background specifically working with pharmaceutical brands is preferred

Additional Information

OUR CULTURAL BELIEFS:

Patient Minded I act with the patient’s best interest in mind.

Client Delight I own every client experience and its impact on results.

Take Action I am empowered and empower others to act now.

Grow Talent I own my development and invest in the development of others.

Win Together I passionately connect with anyone anywhere anytime to achieve results.

Communication Matters I speak up to create transparent thoughtful and timely dialogue.

Embrace Diversity I create an environment of awareness and respect.

Always Innovate I am bold and creative in everything I do.

Our team is aware of recent fraudulent job offers in the market misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites unsolicited e-mails or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

EVERSANA is committed to providing competitive salaries and benefits for all employees. If this job posting includes a base salary range it represents the low and high end of the salary range for this position and is not applicable to locations outside of the U.S.  Compensation will be determined based on relevant experience other job-related qualifications/skills and geographic location (to account for comparative cost of living).  More information about EVERSANA’s benefits package can be found at eversana.com/careers.  EVERSANA reserves the right to modify this base salary range and benefits at any time.

From EVERSANA’s inception Diversity Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer and our employees are people with different strengths experiences and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity but also age disability status veteran status sexual orientation religion and many other parts of one’s identity. All of our employees’ points of view are key to our success and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process please contact us at [email protected].

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