Job Description
We’re RPA: an independent advertising agency that puts People First. It’s a unique philosophy for a different kind of agency: where we aspire to create work that truly matters to people, for brands that respect and value people, with a team we empower and treat like people. And we do it all in the heart of sunny Santa Monica, California. Â
Why You’ll Never Want to LeaveÂ
Our People First philosophy means creating a culture where people like you can thrive, do meaningful work, and — we hope — stick around for a while. In an industry known for high turnover, people at RPA seem to recognize the value of an environment that truly wants to support our Associates’ lives and career growth.Â
Who You’ll Be Collaborating WithÂ
Every day, you’ll be teaming up with a diverse, enthusiastic, multi-disciplinary team of professionals with a smart sense of humor and a strong desire to grow and develop.Â
Job Summary
Ideal candidate will assist team with the development and maintenance of campaigns for multiple Honda Dealer Associations across the U.S. Primary responsibilities include monitoring the team’s creation and implementation of campaign activity across a variety of media including local TV, local radio, digital, streaming video and audio, and out-of-home. Local market planning experience is a plus. Will supervise multiple media planners and assistant media planners so previous experience managing multiple levels is a must. MS Excel and PowerPoint proficiency are mandatory. Must be detail-oriented and have excellent organizational and communication skills. Experience using eTelmar and MRI preferred. Previous experience planning digital display is required, as well as knowledge of digital planning resources such as DFA, Prisma/Media Ocean, Lumina/Media Intelligence, and Media Tools. Some travel will be required for this role.
What You’ll Be Working OnÂ
- Formulating and compiling media recommendations – 20%
- Campaign execution, optimizations and reporting – 15%
- Training and supervising – 40%
- Internal meetings to establish procedures, review new media, receive input from account groups, etc. – 10%
- External meetings with clients to review media recommendations and campaign reporting – 15%
How You’ll Excel In Your RoleÂ
- Solid understanding of media concepts and the ability to teach them to others.
- Strong writing skills.
- Previous experience presenting in both formal and informal situations.
- Experience managing others.
- Strong computer skills (Excel and PowerPoint).
- Prior experience implementing digital activity in Prisma.
- Knowledge of either eTelmar or IMS, experience with syndicated media research (Nielsen, MRI, IHS Markit).
- Comfortable with numbers and media math.
- Strong organizational skills, keen attention to detail and accuracy preferred.
- Previous experience with local market or automotive planning is a plus.
This is an exempt position and is not eligible for overtime compensation.Â
The semi-monthly salary range for this position is $3,541.66 - $3,653.84, with an annualized equivalent of $85,000 - $95,000.
As an Equal Opportunity Employer, at RPA we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status, disability or any other classification protected by Federal, state, or local law.Â
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Date Posted
11/14/2023
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12
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