Outbound Lead Generation Specialist

Paved is a bootstrapped, profitable, remote-first team consisting of creative problem solvers who value flexibility, autonomy, and impactful work.

We ❤️ empowering publishers to monetize their knowledge and world insights as well as give advertisers a platform to connect with their target audience. We're positioned to triple or quadruple our revenue in the next few years. Being one of the first 20 employees, you’ll have an opportunity to have a massive brand and revenue impact.

We are seeking an Outbound Lead Generation Specialist to drive our outbound sales efforts by warming up sales funnels and closing deals. In this role, you will identify and target potential clients who are looking to reach a wider audience and establish relationships with them. This is an ideal role for a motivated individual with a passion for digital advertising and newsletter sponsorships looking to advance their career in a dynamic, fast-paced environment.

Responsibilities

• Lead Prospecting: Research and identify potential leads using various tools (LinkedIn, Sales Navigator, CRM systems, industry databases, etc.).
• Outbound Outreach: Execute outbound campaigns via email, cold calling, and social media to generate interest and convert prospects into qualified leads.
• Pipeline Development: Build, maintain, and manage a healthy pipeline of prospects to meet lead generation goals.
• Lead Qualification: Use established criteria to qualify leads before passing them on to the sales team. Engage in meaningful conversations to understand potential client needs and pain points.
• CRM Management: Maintain accurate records of all communications and leads in the CRM system, ensuring timely follow-ups and updates.
• Collaboration: Work closely with the sales and marketing teams to align on goals, messaging, and strategies.
• Performance Tracking: Track and report key metrics (number of leads generated, conversion rates, etc.) to improve outreach strategies and lead quality.
• Continuous Improvement: Stay updated on industry trends and best practices for outbound lead generation to optimize campaigns and outreach efforts.

• Bachelor’s degree in Business, Marketing, Communications, or a related field is preferred or at least 1 years of experience in the similar role

• Proficiency with CRM systems (e.g., Salesforce, HubSpot) and LinkedIn Sales Navigator.
• Experience using email outreach tools such as Outreach, SalesLoft, and other prospecting platforms.
• Excellent written and verbal communication with a persuasive, professional approach to outreach.
• Self-motivated, results-driven, with a history of meeting or exceeding lead generation targets.
• Demonstrated ability to conduct thorough market and customer research to identify promising leads.

Unlimited PTO, Winter Company Break (Christmas-NY), Summer Break (Week of July 4), Public Holidays, Sick Leave 🎉

100% remote company 

Company Equipment (laptop)

Stock Option - Paved is employee-owned and each employee gets skin in the game

$1000/year for courses and training 

Health Care Plan (Medical, Dental & Vision)

OTE: $66,000