Paid Acquisition Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Paid Acquisition Manager in the United States.

This is a high-impact, performance-driven role focused on managing and optimizing Meta advertising campaigns that generate qualified appointments for financial services clients. You will own a portfolio of accounts end-to-end, combining strategic planning, hands-on campaign execution, and direct client management. The role requires strong commercial accountability, as success is measured by cost-per-appointment efficiency, client retention, and campaign performance outcomes. You will operate as both strategist and execution lead, responsible for advertising performance, creative direction, and technical implementation. The environment is fast-paced, highly accountable, and centered on measurable results and continuous optimization. This is an excellent opportunity for an experienced paid media professional who thrives in ownership-heavy, client-facing roles.

• Own and manage a portfolio of client accounts, acting as the primary point of contact and performance owner.
• Plan, launch, and optimize Meta advertising campaigns focused on lead generation and appointment-setting outcomes.
• Manage budgets, audience targeting, bidding strategies, and ongoing creative testing to maximize performance.
• Write high-performing ad copy and video sales letter scripts tailored to financial services audiences.
• Lead bi-weekly client calls to review performance, align on strategy, and define next steps.
• Deliver structured performance reports and insights ahead of client meetings.
• Monitor daily campaign performance and implement optimization strategies to achieve cost-per-appointment targets.
• Set up and troubleshoot tracking systems including pixels, conversion events, and CRM/automation integrations.
• Collaborate with creative teams to develop hooks, angles, and messaging variations for testing.
• Use AI tools to accelerate copywriting, analysis, and campaign optimization workflows.

Requirements:

• 5+ years of experience in paid media, with strong expertise in Meta (Facebook/Instagram) advertising.
• Proven experience managing multiple client accounts in an agency or performance marketing environment.
• Strong track record of meeting performance KPIs and driving client retention through measurable results.
• Excellent copywriting skills for direct-response and lead generation campaigns.
• Hands-on experience with conversion tracking, pixels, attribution, and marketing automation tools.
• Strong ability to communicate performance data clearly to non-technical clients and stakeholders.
• High level of ownership, accountability, and ability to operate independently.
• Experience in financial services, high-ticket funnels, or appointment-driven campaigns is a strong advantage.
• Familiarity with video sales letter methodology is highly valued.
• Strong attention to detail with the ability to work quickly in a fast-paced environment.

Benefits:

• Remote-first work environment with full flexibility to work from home.
• Flexible schedule supporting autonomy and work-life balance.
• Paid time off including vacation, sick leave, and public holidays.
• Performance-based bonus structure tied to campaign and client results.
• Training and professional development opportunities.
• Exposure to high-performance, results-oriented marketing systems.
• Opportunity to take full ownership of client outcomes and business impact.