Paid Media Manager

Webserv is seeking a paid media manager responsible for creating and managing paid search and social campaigns. Our ideal candidate is confident reporting directly to clients with knowledge across advertising platforms like Google, Microsoft, Facebook, Instagram, YouTube, LinkedIn, TikTok, and others.

This paid media manager would work closely with a smaller team of 5-6 paid media experts and design teams to implement successful strategies and campaigns for our clients. On a growing team in a fast-growing company, there will be great opportunities for growth and promotion upon success and client retention.

Webserv is a fast-growing company, and we’re looking for top industry talent to accelerate our advancement as a leading digital marketing agency.

Primary Duties

• Formulate strategies consistent with client goals
• Develop and maintain client relationships
• Build and optimize campaigns
• Ensure accurate implementation of tracking, analytics, and reports
• Balance campaign budgets with data-driven insight for the most valuable conversions
• Collaborate with design teams and assist in creative implementations
• Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
• Analyze meaning behind data and communicate key findings and highlights to clients

Minimum Skill Requirements

• Expertise in Google Search Ads
• Expertise in performance forecasting
• Expertise in Facebook & Instagram Advertising
• Expertise in Facebook Business Manager
• Experience in Google Ads Editor
• Experience in Google Analytics
• Experience in client-facing settings and reports
• Experience in lead generation
• Insight on KPIs across search and social metrics
• Proficiency in Word and Excel
• Strong written and verbal communication skills

Additional Skill Preferences

• Experience with Shopping, Video, Display, App & Performance Max campaign types
• Experience in Google Tag Manager
• Experience with YouTube, TikTok, Pinterest, LinkedIn, and other major platforms
• Experience with keyword research tools (SEMrush, Hrefs, Spyfu, etc.)
• Experience with Call/Lead tracking software (CallRail, CallTrackingMetrics, etc.)
• Experience with CRMs (Hubspot, Salesforce, etc.)
• Experience with project management tools (Asana, Monday, Trello, etc.)
• Experience with CMS platforms (WordPress, Shopify, Hubspot, etc.)
• Experience with form, survey & quiz tools
• Basic knowledge of CSS and HTML
• Advanced knowledge of Google Analytics setup and configurations

Benefits

• Compensation Package (Base Salary Commission)
• State-of-the-art office with office drinks and snacks
• Company-provided Macbooks
• Health, Dental, and Vision insurance
• Life insurance
• Paid Time Off (Vacation, Personal, and Sick days)
• Paid Holidays
• Flexible WFH options
• Retirement/401(k) Plan

We are looking for someone to primarily work in-office at our space in Irvine for the first few months, with the option to work from home some days of the week after establishing themselves within our company. Our hours are flexible, with start times from 7 am to 9 am. All we ask is for our employees to work regular 8-hour days.

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.