Paid Media Marketing Manager

POS-10475

HubSpot is looking for a Paid Media Manager to join our in-house paid media team. This person will assist with the planning execution management and reporting of our multi-channel paid advertising campaigns focused on increasing customer acquisition.

Our ideal candidate has a hands-on attitude and analytical mindset with direct experience in executing paid advertising campaigns. We are looking for a Paid Media Manager who is knowledgeable about paid advertising and has a proven track record of working with teams across multiple disciplines to deliver remarkable results.

In this role you’ll get to:

• Plan execute and report on all self-serve digital ad campaigns (i.e. paid social paid search programmatic display review sites etc.) in support of our direct response advertising efforts.

• Brainstorm and implement new and innovative experiments for ad creative audiences landing pages devices new channels and more.

• Work with account teams at Facebook Google etc. to implement experiments measure results and stay up to date on each channel’s best practices.

• Track and optimize campaign impact profitability & ROI.

• Manage budgets and pacing to ensure spend limits come in on target.

• Assist analytics team in building out new reports & dashboards.

• Collaborate with various departments at HubSpot including but not limited to analytics regional marketing CRO creative brand and product.

• Stay current on the latest in ad technology. Investigate and experiment with new marketing channels such as podcasts review sites newsletters and more.

Who we are looking for::

• 3-6 years of direct response paid advertising experience.

• Hands-on experience working with ad platforms (Facebook Google LinkedIn etc.).

• Comfortable with ambiguity and working in a fast-paced environment.

• Experience juggling multiple company-wide goals and working with multiple teams / clients at once.

• Capable of identifying what’s worked well in the past and iterating but also comfortable ideating and implementing brand new ideas from scratch.

• Have a proven ability to work cross-functionally and with external partners or vendors

• Experience writing ad copy and creating landing pages for paid advertising campaigns.

• Proficient in Excel. Very comfortable with Vlookups Sumifs and pivot tables.

Bonus Qualifications

• Experience with ad servers (preferably Google Campaign Manager) as well as digital/audio DSPs (preferably DV360).

• Experience with Looker and/or HubSpot.

• Experience with incrementally testing.

Cash compensation range: 56000-84000 USD Annually This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy . The cash compensation above includes base salary on-target commission for employees in eligible roles and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate including their skills experience qualifications and other job-related reasons. We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation check out some of the benefits and perks HubSpot offers to help employees grow better. At HubSpot fair compensation practices isn’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees candidates and community.

HubSpot is looking for a Paid Media Manager to join our in-house paid media team. This person will assist with the planning execution management and reporting of our multi-channel paid advertising campaigns focused on increasing customer acquisition.

Our ideal candidate has a hands-on attitude and analytical mindset with direct experience in executing paid advertising campaigns. We are looking for a Paid Media Manager who is knowledgeable about paid advertising and has a proven track record of working with teams across multiple disciplines to deliver remarkable results.

In this role you’ll get to:

• Plan execute and report on all self-serve digital ad campaigns (i.e. paid social paid search programmatic display review sites etc.) in support of our direct response advertising efforts.

• Brainstorm and implement new and innovative experiments for ad creative audiences landing pages devices new channels and more.

• Work with account teams at Facebook Google etc. to implement experiments measure results and stay up to date on each channel’s best practices.

• Track and optimize campaign impact profitability & ROI.

• Manage budgets and pacing to ensure spend limits come in on target.

• Assist analytics team in building out new reports & dashboards.

• Collaborate with various departments at HubSpot including but not limited to analytics regional marketing CRO creative brand and product.

• Stay current on the latest in ad technology. Investigate and experiment with new marketing channels such as podcasts review sites newsletters and more.

Who we are looking for::

• 3-6 years of direct response paid advertising experience.

• Hands-on experience working with ad platforms (Facebook Google LinkedIn etc.).

• Comfortable with ambiguity and working in a fast-paced environment.

• Experience juggling multiple company-wide goals and working with multiple teams / clients at once.

• Capable of identifying what’s worked well in the past and iterating but also comfortable ideating and implementing brand new ideas from scratch.

• Have a proven ability to work cross-functionally and with external partners or vendors

• Experience writing ad copy and creating landing pages for paid advertising campaigns.

• Proficient in Excel. Very comfortable with Vlookups Sumifs and pivot tables.

Bonus Qualifications

• Experience with ad servers (preferably Google Campaign Manager) as well as digital/audio DSPs (preferably DV360).

• Experience with Looker and/or HubSpot.

• Experience with incrementally testing.

Cash compensation range: 56000-84000 USD Annually This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy . The cash compensation above includes base salary on-target commission for employees in eligible roles and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate including their skills experience qualifications and other job-related reasons. We know that benefits are also an important piece of your total compensation package. To learn more about what’s included in total compensation check out some of the benefits and perks HubSpot offers to help employees grow better. At HubSpot fair compensation practices isn’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees candidates and community.