Paid Social Program Manager

Company

Compound Growth Marketing

Location

Boston, MA

Type

Full Time

Job Description

We are looking for someone with experience in paid social media management. Our team is very passionate and invested in driving revenue growth for our clients! We bring a unique perspective to our work because we are not career consultants, we've been in-house and dealt with sales & marketing teams and understand the need for quality leads, process and optimization of tech.

Responsibilities

  • Lead the strategy and execution of paid social campaigns across multiple clients, including but not limited to account strategy development, setup, and management
  • Must have experience working directly in social platforms managing paid campaigns including but not limited to: LinkedIn, Meta (Facebook, Instagram), Pinterest, Snapchat,, TikTok, Twitter/X, etc.
  • Monitor campaign performance, including owning budget pacing
  • Build and establish client relationships by acting as the lead day-to-day contact for client communication, running client meetings, statuses, and presentations.
  • Proactively identify areas of opportunity to improve efficiency and present data-driven recommendations that improve current marketing and business practices
  • Use statistical analysis to draw conclusions about marketing campaign performance, and provide insights and recommendations
  • Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
  • Proven ability to manage multiple projects, drive hard to completion, and deliver effective results
  • Ability to use and recommend social management softwares like Sprout and Falcon.io is a plus
  • Multi-touchpoint attribution measurement experience is also a plus

Requirements

  • Bachelor's degree required
  • 5+ years paid social experience
  • Prior experience managing budgets on Facebook, Tiktok, Instagram, Twitter, Etc for clients
  • Experience analyzing paid campaign results and developing insights/recommendations/optimizations
  • In-depth experience managing campaigns within (but not limited to): Meta (Facebook/Instagram), Pinterest, TikTok, Snapchat, Twitter
  • Experience managing budgets against a defined target goal on CPL, CAC, ROAS
  • B2B experience is a plus with understanding of sales lifecycle stages
  • Experience with HubSpot is a plus
  • Experience providing creative direction on social channels while working with design teams to fully execute
  • Experience with social media A/B testing
  • Advanced computer skills, proven proficiency in Excel, PowerPoint and Google Docs

Benefits

  • Unlimited PTO
  • Fully remote role
  • Home office monthly expense stipend
  • Competitive healthcare benefits
  • 401(k) match program

Date Posted

12/10/2023

Views

5

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