Partner Marketing Specialist

Our Opportunity:

Partnerships are a critical component of any successful company for a wide variety of reasons. By partnering effectively, companies can increase their discoverability and expand awareness of their brand, they can accelerate the process of bringing products and services to market, they can combine insights and resources to develop better customer experiences, and most importantly, they can focus on their core competencies while relying on partners to complement their offerings, leading to a strategic alignment that benefits all parties - especially our joint customers.

We’re looking for a motivated marketer to help build and grow our partner marketing program at Snyk! In this role, you will help nurture our strategic partnerships with industry-leading cloud providers by managing partner-focused data, overseeing global co-funding programs, and driving co-marketing activities around the world. 

You’ll also enjoy regular interaction and collaboration with business development, marketing operations, field marketing, and field sales teams to ensure that partner marketing initiatives align neatly with our company-wide go-to-market strategy.

You'll spend your time:

• Working closely with global marketing and field sales teams to ensure co-marketing activities with partners are on track.
• Serving as a point of contact for partners in certain co-marketing activities and partner-enablement initiatives. 
• Managing a database of partner contacts and partner-enriched insights.
• Working with our marketing operations team to process the output of demand-generation activities with our partners.
• Tracking the allocation and usage of marketing development funds (MDF) offered by our partners.
• Conducting interviews with field sales teams to create testimonials that offer best practices when working with partners in the field.
• Enforcing partner branding and messaging requirements on relevant marketing collateral.
• Communicating partnership best practices to global marketing and field sales teams.

What You’ll Need

• 1-2 years experience in demand generation marketing, regional (field) marketing, partner marketing, or marketing operations.
• B2B technology marketing experience, with basic knowledge of corporate partnerships.
• Basic familiarity with CRM software and database management to track campaign progress and manage partner information.
• Excellent verbal and written communication skills for crafting messages, coordinating projects with multiple departments, and articulating the value proposition of partnerships.
• Comfortable using technology and learning new software, which may include partner portals, analytics tools, and content management systems.
• Adaptability in day-to-day project management to be able to handle the dynamic nature of partner opportunities and needs.
• Creativity and critical thinking to help bring about win-win solutions for Snyk and our partners.
• Attention to detail in executing marketing activities and tracking their performance.

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