Partnerships Marketing Manager (Remote)

About Path 

Path is a healthcare company powered by technology, dedicated to making mental health care work for everyone. Path prioritizes clinical quality first and foremost, where treatment is more accessible, personalized, and effective. With Path, it’s easy to find a high-quality therapist or psychiatric clinician who accepts insurance and is available to see you on your schedule.

We are deeply committed to providing high-quality care that improves the lives of patients, investing in the providers who deliver that care, and always operating in an ethical and compliant manner. 

What we’re solving

Over 65 million Americans have a treatable mental health issue — that’s 1 in 5 people. Today it’s difficult to find a provider, and for those with complicated conditions, it’s nearly impossible to find coordinated care. There’s a good chance someone close to you could have used the help, even if it wasn’t obvious to the people around them. We’re here to fix this.

Our Mission

Path's mission is to make mental healthcare work for everyone.

About The Role 

We are seeking a Partnerships Marketing Manager to sit at the intersection of Marketing and Partnerships at Path. In this role, you will report into Marketing while working closely with the Payer and Health System Partnerships team to drive maximum patient growth. This is an opportunity to build high-impact marketing programs from the ground up, with support from two fast-growing teams within Path. A dedicated team of marketing professionals will support this role, along with an excellent Partnerships team (sales and account management).

You Will

• Build and scale new marketing initiatives designed to increase patient starts from existing payers and attract prospective payers and health system partners

• Partner closely with the Partnerships team to develop innovative solutions for payers that add value to existing relationships and appeal to prospective partners

• Drive insights and position Path’s proof points to build credibility and showcase Path’s unique value adds to payers and health systems

• Manage sales materials and campaign assets related to payer co-marketing efforts across channels

• Collaborate cross-functionally across Marketing and Partnerships to understand the payer audience, support new partner growth, and ultimately drive patient growth

• Maintain a deep understanding of mental healthcare partnership strategy and what matters to and motivates payers, health systems, and employer groups

• Support execution of event and content strategies to build awareness, thought leadership, and engagement amongst the payer, health system, and employer audiences 

You Are 

• Requirements:

  • 4+ years of experience with payer and health system audiences

  • Experienced with B2B marketing campaign management

  • Expertise in brand and/or content marketing

  • Previously built and developed programs from the ground up

  • Built out frameworks of new/existing partner marketing packages to design a repeatable playbook to provide assets and collateral to insurers and health systems to inform their patients, employees, and clinicians about Path’s services

• Preferred Qualifications:

  • Prior experience with account management within healthcare

  • Event marketing

As Part Of Our Team, Full-Time Employees Receive

• Competitive pay and benefits that do not change based on location

• 2 company-wide shutdown weeks each year to focus on self-care 

• Paid parental leave to support you and your family

• Medical, dental, and vision insurance through our employer plan

• Access to our 401K 

• Access to an Employer Assistance Plan (EAP) through our insurance plan 

• The equipment you need to ensure your home office sets you up for success

Our Team

The people of Path are what truly define our mission and determine our impact on the communities we serve. We believe in building not only a team, but a diverse community, inspiring each other by taking on big challenges, growing and succeeding together.