Performance Marketing Manager

· Remote

Location

Remote

Type

Full Time

Job Description

Mochi HealthJobs
Performance Marketing Manager

Performance Marketing Manager

Posted 2 Hours Ago
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San Francisco CA USA
In-Office
Senior level
Healthtech • Telehealth
Care that fits you. Personalized treatment built around your life.
The Role
As Performance Marketing Manager you'll develop and execute paid acquisition strategies across various platforms manage a substantial budget optimize campaigns and analyze performance to drive growth.
Summary Generated by Built In

Healthcare is broken at the first step: patients can't find the right care understand what it costs or access the medications they need. Mochi Health is fixing this.

We're building an AI-driven marketplace that makes healthcare discoverable—connecting patients to the right providers transparent pharmacy pricing and affordable medications. Over the past few years we've grown rapidly by combining clinical expertise with technology that actually works for real people not just hospital systems.

Our platform does what legacy healthcare can't: it gives patients transparent pricing before they pay personalized medication management that follows them across providers and long-term access to their own medical records. We're proving that healthcare can be more affordable more human and far more intuitive than what exists today.

Join a team that's rebuilding healthcare from the patient up. At Mochi Health you'll work alongside people who value bold thinking inclusive collaboration and getting meaningful work into the world. If you want to do the most impactful work of your career this is where to do it.

As our Performance Marketing Manager you will own the paid acquisition - from strategy and budget allocation to creative briefing campaign execution and reporting. You'll work cross-functionally with creative data and product teams to hit aggressive CAC ROAS and growth targets.

This is a high-ownership role suited for someone who loves being close to the numbers and can move fast in a dynamic test-and-learn environment.

What You’ll Do:

  • Own end-to-end campaign strategy execution and optimization across Google Ads (Search Shopping PMax) Meta TikTok Snapchat Pinterest and Reddit
  • Manage and allocate a multi-million dollar paid media budget with a clear focus on CAC ROAS LTV and blended payback periods
  • Build and maintain a structured creative testing framework - briefing UGC static and video assets with hypotheses-driven A/B tests
  • Develop channel-level reporting dashboards and surface performance insights to leadership
  • Partner with the data team to build attribution models audience segmentation and incrementality testing frameworks
  • Lead audience strategy including lookalikes retargeting exclusions and first-party data activation (CRM pixel CAPI)
  • Identify emerging platforms placements and formats - run pilots with clear success criteria before scaling
  • Collaborate with creative product and lifecycle teams to align messaging with full-funnel campaigns

What We’re Looking For:

  • 5+ years of hands-on paid media experience with at least 2 years managing a 7-figure monthly budget. 
  • Proven track record of scaling DTC SaaS or consumer brands with measurable CAC and ROAS improvements
  • Deep expertise in Google Ads (Search PMax Shopping) and Meta Ads Manager - platform certifications a plus
  • Hands-on experience running TikTok Snapchat Pinterest and Reddit campaigns at scale.
  • Strong analytical skills - comfortable in Google Analytics Looker or similar BI tools.
  • Solid understanding of MMP platforms ( AppsFlyer or similar) and multi-touch attribution
  • Comfortable operating independently and managing external agencies or freelancers as needed

Nice to Have

  • Experience in performance marketing for health wellness or subscription-based products
  • Prior experience running paid campaigns in a healthcare or digital health environment — familiarity with HIPAA-conscious ad practices compliant audience targeting and healthcare-specific creative restrictions is a strong plus
  • Familiarity with affiliate or influencer performance channels alongside paid social
  • Knowledge of programmatic media buying (DSPs SPO concepts)
  • Experience using AI-assisted creative tools or ad copy generators in a structured testing workflow

Benefits: 

  • Medical/Dental/Vision Insurance Company
  • Paid Life Insurance
  • 401k with Company matching
  • 24 days of PTO and 14 paid company holidays
  • Generous tech stipend
  • Team lunches to facilitate bonding and connection
  • Emphasis on Wellness: Group activities mindfulness exercises physical exercise
  • Frequent office hangouts and meetups outside of work

This role will be onsite 5 days a week in our San Francisco office. 


Workplace Policy

Mochi Health is an in-person company based in San Francisco CA. Our team works together in person five days a week to foster collaboration innovation and strong connections. We believe that face-to-face interaction builds a culture of excellence and allows us to deliver the best outcomes for the patients and providers we serve.

Equal Opportunity

Mochi Health is an Equal Opportunity Employer. We make all employment decisions based solely on merit. We provide equal employment opportunities to all applicants and employees without discrimination on the basis of race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran disability status or any other applicable legally protected characteristic. We prohibit any form of discrimination or harassment. This policy applies to all terms and conditions of employment including hiring.

Candidate Privacy Notice

Please review Mochi Health's Candidate Privacy Notice here.

Accommodations

Mochi Health complies with the Americans with Disabilities Act (ADA) as amended by the ADA Amendments Act and all applicable state or local laws. We will reasonably accommodate qualified individuals with a disability during the application process and throughout employment as required by law.

If you need any assistance or accommodations due to a disability please contact us at [email protected].

Skills Required

  • 5+ years of hands-on paid media experience
  • At least 2 years managing a 7-figure monthly budget
  • Proven track record of scaling DTC SaaS or consumer brands
  • Deep expertise in Google Ads and Meta Ads Manager
  • Strong analytical skills in Google Analytics or BI tools

Mochi Health Compensation & Benefits Highlights

  • Healthcare StrengthThe company lists high-coverage medical dental and vision plans with fully covered life insurance. Wellness and fitness stipends are also promoted alongside core coverage.
  • Retirement SupportA 401(k) with company match is advertised as part of the standard package. This is positioned as a core element of the full-time offering.
  • Leave & Time Off BreadthUnlimited PTO with generous company holidays is promoted for employees. Paid sick days are also shown in benefit overviews.

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The Company
HQ: San Francisco CA
70 Employees
Year Founded: 2022

What We Do

We're Mochi Health a pioneering force in obesity medicine dedicated to building personalized clinically-backed weight care solutions. We're on a mission to empower patients with one-on-one virtual care and proven pharmaceutical treatments. We recognize that every body is unique and believe weight loss plans should be too. With over 100 million individuals struggling with obesity and 15 million already using GLP-1 prescriptions the need for specialized guidance is at an all-time high. We help patients navigate their treatments and achieve lasting success by connecting them with board-certified providers dietitians and access to our support team around the clock. Our best-in-class telehealth platform is designed to make care accessible to patients whenever and wherever they need it. At Mochi Health we believe that our success is driven by the people we hire. Join us in shaping the future of obesity medicine and transforming the lives of millions of patients.

Why Work With Us

At Mochi we put our team first ensuring every voice is heard and every career grows. We move fast innovate boldly and make a real impact—without VC constraints. Here you’ll tackle meaningful healthcare challenges learn constantly and have the opportunity to lead. Join us to build something bigger than a job—create a career you’re proud of.

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Mochi Health Offices

OnSite Workspace

All employees work in-person at our beautiful San Francisco office five days a week.

Typical time on-site: None
HQSan Francisco CA
Kirkland WA
Learn more

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Date Posted

06/02/2026

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