Performance Media Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Performance Media Manager in Canada.

This role sits at the intersection of strategy, data, and execution, driving high-impact digital media performance across complex, omni-channel campaigns. You will be responsible for shaping and activating full-funnel media strategies across paid search, social, programmatic, and video channels. Working in a fast-paced, consultative environment, you will translate business objectives into measurable media outcomes that improve customer engagement and revenue performance. The role requires both hands-on media activation expertise and strong strategic thinking to optimize campaigns at scale. You will collaborate closely with cross-functional teams including analytics, creative, and client stakeholders. This position also encourages the use of AI-enabled tools to enhance planning, optimization, and performance insights. It is ideal for a data-driven media professional who thrives in a collaborative, global, and innovation-focused environment.

In this role, you will lead the planning, execution, and optimization of performance media strategies while ensuring alignment with business and client objectives:

• Develop and execute full-funnel digital media strategies across paid search, paid social, programmatic, display, video, and emerging platforms
• Translate business goals into actionable media plans, audience strategies, and performance frameworks
• Manage hands-on campaign activation, optimization, budget pacing, and scaling across major ad platforms
• Partner with vendors and media partners to negotiate placements and identify growth opportunities
• Lead performance analysis, reporting, and optimization initiatives to improve campaign outcomes
• Collaborate with analytics, creative, and strategy teams to ensure integrated and consistent execution
• Provide client-facing leadership, presenting insights, recommendations, and performance narratives
• Mentor junior team members and contribute to continuous improvement of media practices and tools

Requirements

To succeed in this role, you should bring strong digital media expertise combined with analytical and client-facing capabilities:

• 6–8 years of experience in digital media planning and buying, ideally in an omni-channel agency environment
• Strong hands-on expertise in paid search, paid social, programmatic, display, and video channels
• Proven experience managing multi-channel media budgets and performance optimization
• Familiarity with platforms such as Google Ads, Meta, DV360, The Trade Desk, and similar tools
• Strong understanding of measurement frameworks, attribution, and performance analytics
• Experience working with data and analytics teams on reporting, dashboards, and insights
• Excellent communication and presentation skills with client-facing experience
• Strong analytical thinking, problem-solving ability, and attention to detail
• Familiarity with AI-enabled marketing tools and curiosity to explore emerging technologies
• Eligibility to work in Canada, with preference for candidates based in Ontario or Québec
• Fluent English required; French is an asset for Québec-based candidates

Benefits

• Competitive salary range: 80,000 – 110,000 CAD annually (based on experience and location)
• Comprehensive health, dental, and insurance coverage options
• Retirement savings plan with employer matching contributions
• Flexible vacation policy and additional seasonal office closures
• Remote-first flexibility within Canada
• Wellness and mental health support programs
• Personal spending allowance for health, mobility, or professional needs
• Learning and development opportunities in a global, innovation-driven environment