Platform Marketing Manager

Job Requisition ID #

22WD63347

Position Overview

Autodesk is launching a cloud platform that will enable collaboration across entire projects, teams, and even industries. The platform will consist of industry clouds and a common set of platform services that fluidly connect data and processes between our products, as well as other products our customers rely on. We are looking for an experienced, highly collaborative, and strategic marketer to help us bring this new platform to market.

As the first Platform Marketing Manager on the Platform Marketing Team, you will work closely with industry marketing, developer marketing, product, sales, and strategy teams to drive a wide range of end-to-end marketing initiatives. You will create compelling messages to help our sales teams, clearly articulate the value of the Autodesk platform to customers, develop targeted platform messaging and content for integration across campaigns and events, and build scalable, best-in-class platform marketing programs. In this role, you will build both short-term and long-term plans and influence investment areas and expansion as the Autodesk platform team grows.

Responsibilities

• Contribute to and execute on a yearly platform go-to-market (GTM) plan that includes:
  
  • Content creation (written and visual)
  • Evangelism (internal and external)
  • Messaging & Positioning
• Drive internal alignment and awareness of platform GTM plans across the larger Autodesk organization (including marketing, sales, and industry teams)
• Use market research and customer data to develop compelling platform messaging and positioning
• Work with industry and thought leadership teams to integrate Autodesk platform messaging across the portfolio (including .com)
• Work with Autodesk executives to evangelize the platform in external speaking engagements
• Develop and publish customer success stories
• Partner with agencies to develop creative platform collateral (photoshoots, graphics, etc.)

Minimum Qualifications

• Bachelor's degree from an accredited institution in marketing or communications
• 6+ years of experience in a marketing role, familiarity working with B2B software or SaaS based businesses required
• At least 2+years of working in platform domain is preferred
• Experience bringing new offerings to market
• Experience marketer driving results from strategy to tactical execution
• Proven track record partnering with cross-functional teams
• Excellent project management skills with demonstrated ability to manage multiple projects simultaneously and prioritize tasks to get the job done
• Excellent writing skills, editing skills, and command of spelling and grammar rules; PowerPoint expert
• Agency/vendor management experience

The Ideal Candidate

• Highly driven and results-orientated
• Strong communicator, collaborator and coalition builder who thrives in cross-functional/matrixed environments
• Ability to create powerful and engaging positioning and messaging - breaking down complex concepts into simple and clear terms
• Excellent presentation skills, clear and concise delivery supported by clean visuals is a must
• Ability to analyze customer and product data to make decisions
• Ability to adjust to quickly changing priorities and conditions

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

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