PR Manager
Job Description
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MERIT is a minimalist beauty brand that makes impossible to mess up products for a multi-generational community. Designed by makeup consumers — not artists — MERIT was created as the antidote to the overwhelming world of beauty. We simplify what it takes to get ready by creating only well-edited essentials that help you do more with less. With minimalism at its core, MERIT remains intentional in the products it creates, spending years perfecting every detail to ensure it’s not just another product, but one that you can live with for years to come.
The PR Manager will work on driving the consumer PR narrative for MERIT, working closely with our PR agency to secure sales-driving + culture-defining press for the brand. The role will focus on day-to-day management for MERIT’s global PR program, and assist with brand activations + VIP seeding efforts.Â
Responsibilities:
- Assist with the strategy and execution of public relations programs across the US, UK, Canada and all new geographies
- Closely collaborate with PR agencies on launch communication plans and ongoing pitching; Manage ongoing program trackers and internal metrics reporting
- Manage product seeding process; execute large-scale product pushes tied to major launch moments that lead to brand media coverage, VIP relationship building, and social media shares
- Stay abreast of the industry landscape and identify opportunities around topical media narrativesÂ
- Identify brand-aligned businesses and individuals for potential collaborationÂ
- Refine outreach process for brand partnership opportunities and assist with collaborations
- Assist with operations and logistics management for brand activations such as events, Fashion Week sponsorships, etc.
- Work collaboratively with external and internal partners on cross-functional projectsÂ
Requirements:
- 3+ years of communications experience; in-house and agency beauty industry experience strongly preferred
- Knowledge of media and communications landscape, with a deep understanding of the evolving industryÂ
- Experience leading successful product seeding + gifting programsÂ
- Exceptional written and verbal communication skills with an innate ability to build constructive relationships internally and externally with key partners
- A record of operating with good judgment and leveraging creative problem-solving skills
- Strong project management and prioritization skills
- High attention to detail
- The ability to action on constructive, creative critiquesÂ
- The ability to work in teams and autonomously, providing self-direction when needed
- The ability to be agile and thrive in a dynamic, fast moving environment
We are proud to offer a comprehensive and competitive benefits package in addition to salary compensation. The annual salary range for this role is $80,000 - $100,000 in addition to bonus potential, stock options, a 401(k) match, health benefits, paid time off and more. The final salary will be determined based on a variety of factors, including the individual's experience and qualifications.
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Date Posted
04/23/2024
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