Principal, Product Marketing

CoreLogic · Dallas-Fort Worth, TX

Company

CoreLogic

Location

Dallas-Fort Worth, TX

Type

Full Time

Job Description

At CoreLogic, we are driven by a single mission-to make the property industry faster, smarter, and more people-centric. CoreLogic is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society.

CoreLogic is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At CoreLogic, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry.

Job Description:

What You'll Be Doing:

CoreLogic is looking for a collaborative and engaging Product Marketing Manager that will be responsible for developing successful product marketing and positioning strategies. In this role, you are the driving force behind taking our products to market by presenting them in ways that will strengthen our brand and boost sales. An ideal candidate is a creative and quantitative thinker that is familiar with various product marketing techniques, like email campaigns and pricing strategies.

  • Develop a deep understanding of our Borrower & Loan products and solutions and help define GTM strategy to drive revenue.
  • Drive sales enablement across solutions; translate technical details into benefits for the user.
  • Support lead generation by defining and executing a successful product marketing strategy.
  • Follow and analyze market trends to position products.
  • Develop product marketing strategies (pricing, advertising, product launching).
  • Craft compelling messages across marketing channels (landing pages, ad campaigns).
  • Work with various teams (design, customer relations, product, sales) to implement strategies.
  • Test marketing product features, releases, and ad copy.
  • Evaluate projects using relevant KPIs and feedback from existing and prospective customers.

What's in it For You:

  • Large (~$1.7B+ revenue) formerly public information services and data business
  • Durable cash flow and profitability regardless of changes in macroeconomic conditions
  • Company certified as "A Great Place to Work."
  • Hybrid working model- 1 day in the office a week for "moments that matter" and the rest of the time can be remote.
  • Competitive compensation and benefits!
  • Career path for continued professional growth.
  • Working with leaders that care about your professional growth!
  • Access to our world class self-development portal, centered around you as the employee. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees.

Job Qualifications:

Education

  • Bachelor Degree in Business, Marketing or related field, or equivalent work experience
  • Graduate Degree in Business, Marketing or related field is preferred
  • Certification in the Pragmatic Marketing Framework is preferred

Experience

  • 10+ years' experience in Product Marketing
  • Proven ability to lead with strategy and translate into execution.
  • Strong track record of leading, building, and inspiring high-performing teams.
  • Ability to turn product innovations into clear and engaging narratives as well as strong value propositions that sell.
  • Self-starter with strong initiative and drive.
  • Strong analytical and project management skills, proven ability to design clear processes and a very detail-oriented yet flexible approach to problem-solving
  • Experience producing high-quality work in a remote, geographically dispersed, and deadline-driven team environment.

Annual Pay Range:

100,300 - 150,000 USD

Application Window:

This opportunity is expected to remain posted through the date identified below, subject to business needs.

2024-03-08

CoreLogic benefits information can be found here: http://www.yourcorebenefits.com/. Qualifications, locations and experience of the individual ultimately selected for the position may impact the final actual offered compensation, which may vary from any posted range.

CoreLogic's Diversity Commitment:

CoreLogic is fully committed to employing a diverse workforce and creating an inclusive work environment that embraces everyone's unique contributions, experiences and values. We offer an empowered work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package. We are better together when we support and recognize our differences.

EOE AA M/F/Veteran/Disability:

CoreLogic is an Equal Opportunity/Affirmative Action employer committed to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability or status as a veteran of the Armed Forces, or any other basis protected by federal, state or local law. CoreLogic maintains a Drug-Free Workplace.

Please apply on our website for consideration.

Privacy Policy - http://www.corelogic.com/privacy.aspx

By providing your telephone number, you agree to receive automated (SMS) text messages at that number from CoreLogic regarding all matters related to your application and, if you are hired, your employment and company business. Message & data rates may apply. You can opt out at any time by responding STOP or UNSUBSCRIBING and will automatically be opted out company-wide.

Connect with us on social media! Click on the quicklinks below to find out more about our company and associates.

Date Posted

03/09/2024

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