Principal Salesforce Marketing Cloud Engineer

8117 - Dallas Technology Hub - 5830 Granite Parkway, Plano, Texas, 75024

CarMax, the way your career should be! 

About this job

At CarMax, we are industry disruptors. At the heart of our innovation is new digital products. Working on many different aspects of the customer experience, our Principal Engineers research and discover new opportunities and shape products to fulfill them. From inception to completion, you will develop tools and technology, learning quickly from our spirit of experimentation. You will have a direct impact on improving the performance of our business and ensuring customers can buy the vehicles they want in a way that is right for them!

ABOUT THIS JOB:

CarMax is looking for an experienced Principal Engineer to lead the that is responsible for B2C communication with email and SMS utilizing Salesforce Marketing Cloud.

ESSENTIAL RESPONSIBILITIES:

Team Responsibilities

• Responsible for day-to-day tactical team decisions
• Required to manage multiple tasks and projects simultaneously
• Accountable for team’s use and adherence to the CarMax® methodology
• Demonstrated ability to schedule and execute hardware and software releases
• Demonstrated ability to prioritize and assign tactical requests to the team

Leadership

• Leads team through obstacles and time constraints to overcome barriers and successfully deliver results
• Influences the work of others to drive department goals and initiatives to successful completion through effective team and project management, customer interaction and IT coordination.

Production Support

• Provides technical experience related to the position
• Ensures that support problems and errors are tracked to ensure appropriate future handling
• Lead incident reporting to include postmortems which involves prioritizing enhancements to reduce ongoing support; scheduling support rotations; ensuring that the ticket queues are appropriately managed; and assisting with critical outages at any time

Design and Review

• Active participant in project design meetings providing vision and guidance
• Applies technical knowledge in specialty areas for position

QUALIFICATIONS AND REQUIREMENTS:

• 7+ years Salesforce Marketing Cloud experience for both transactional and marketing notification with Email and SMS
• Experience with marketing cloud connect
• Bachelor’s Degree in Computer Science, Decision Science, Engineering, Statistics, or a related field, or equivalent alternative education, skills, and/or practical experience is required
• Identify opportunities to optimize and expand the communication effectiveness and efficiency
• Understand Salesforce marketing cloud architecture and best practice
• Experience with various marketing campaign approaches and KPI 
• Experience with marketing cloud reporting
• Experience with Mobile Push notifications (Nice to have)
• Experience with managing dynamic content with marketing cloud 
• Experience with API integration and data feed with marketing cloud
• Experience working on different integration patterns with Enterprise systems (Customer Data, etc)
• Demonstrated leadership skills – can apply clear direction and priorities to the team
• Demonstrated ability to provide vision – into the big picture
• Serves as a role model and leads by example
• Inspire and motivate the team
• Proven project management skills with proven ability in leading medium to large sized project teams (often multiple projects simultaneously) Expert ability to understand the business principles and priorities of the supported business channel

Work Location and Arrangement: This role will be based out of the Richmond, VA CarMax Technology Innovation Center or the Dallas, TX Technology Hub and have a Hybrid work arrangement.

Work Authorization: Applicants must be currently authorized to work in the United States on a full-time basis. Sponsorship will be considered for this specific role.

About CarMax
CarMax disrupted the auto industry by delivering the honest, transparent and high-integrity experience customers want and deserve. This innovative thinking around the way cars are bought and sold has helped us become the nation’s largest retailer of used cars, with over 200 locations nationwide.

Our amazing team of more than 25,000 associates work together to deliver iconic customer experiences. Along the way, we help every associate grow their career and achieve their best, at work and in their community. We are recognized for our commitment to training and diversity and are one of the FORTUNE 100 Best Companies to Work For®.

Our Commitment to Diversity and Inclusion: 
CarMax is committed to bringing together people from different backgrounds and perspectives, providing employees with a safe, welcoming, and inclusive work environment.

CarMax is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, gender expression, genetic information, national origin, protected veteran status, disability status, and any other characteristics protected by law.

Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application.