Product Manager, Engagement Growth
Job Description
Job ID: 23-06202
Title - Product Manager, Engagement Growth
Location - San Jose, CA or San Francisco, CA hybrid
Duration - 6 Months
Pay rate - $66.9 per hour on W2
1) Develop and drive a roadmap of growth experiments to drive users activation, adoption and long term usage of our product portfolio:
- Regularly communicate with product marketing teams and customers to identify key insights regarding users' needs and expectations.
- Synthesize findings into hypotheses to build a prioritized backlog of growth experiments that will help achieve targets.
- Run engagement-focused experiments at high velocity to validate key hypotheses.
- Measure, analyze and report on experiment performances with a goal to share your learnings with leaders (senior director and above) and other stakeholders.
2) Help plan, organize, execute and optimize key marketing release campaigns across products.
Previous experience(s) as a senior product manager focused on growth or engagement.
Track record of running growth experiments using experimentation tools at scale with velocity and rigor.
Master engagement analytics framework and data to help refine the testing strategy overtime.
Ability to take on decision-making authority with an understanding of the consequences in terms of impact to our customers and our business.
Self-starter and ability to reach across organizations (Marketing E&R, Product, LCM, a.com, etc) to build a shared commitment to improve customer engagement experience and business metrics through growth initiatives.
(Good to have) Ability to drive technical conversations with engineering and/or data teams.
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Date Posted
12/03/2023
Views
15
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