Product Manager, MAKO

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Our total rewards package offering includes bonuses, healthcare, insurance benefits, retirement programs, wellness programs, as well as service and performance awards - not to mention various social and recreational activities, all of which are location specific.

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Position summary:

This position aims to build solid mid-long growth strategy for Mako, including market development plans, pricing and channel strategy to grow sustainably in a profitable way.

Main responsibilities include developing new product launch strategy, annual marketing plan and executing in a timely manner to achieve sales target & OPINC target.

Essential duties & responsibilities:

• Mako Product Marketing
• Develop new product launch strategy and market development for new product portfolio
• Develop marketing strategies including big picture marketing, annual marketing and 5 yrs. Marketing plans
• Develop core positioning and messaging for Mako
• KOL management for developing Mako marketing initiatives
• Lead Effective communication with sales, MPS(field product specialist) and Implant business for successful delivery of marketing plans
• Build pricing strategy to maximize sales potential for Mako
• Manage product life cycle including key products launch
• Organize value-added MedEd programs for customer engagement
• Budget management: NA, CER, and samples etc.
• Market analysis and data management to understand market dynamics and capture core insight
• Write and communicate key documents incl. regular reports
• Equipment and instruments management (Budget Allocation for Demo / CER)
• Initial compliance review regarding MKT & sales activities and provide needs assessment for HCP related activities according to the internal guideline & KMDIA recommendation.

Education & special trainings:

• Bachelor's degree in marketing, business, or related field preferred
• English communication skill required
• Proficiency in utilizing Microsoft Office products (PowerPoint, Outlook, Excel, Word, etc.)

Qualifications & experience:

• Min. 5 years experience in marketing
• Experience in healthcare industry required, Sales experience preferred but not required.
• Excellent presentation and interpersonal communications skills
• Ability to manage multiple projects while delivering on time
• Strong analytical and problem-solving skills

About Stryker
Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 130 million patients annually. More information is available at stryker.com.