Product Marketing (CEM) Intern - 8 Month Winter Term

Worker Sub-Type:

Student (Fixed Term)

Job Description:

BlackBerry® is a transformed company. Today, BlackBerry provides intelligent security software and services to enterprises and governments around the world. The company secures more than 500M endpoints including over 235M vehicles. Based in Waterloo, Ontario with offices around the globe, we use AI and machine learning to deliver innovative solutions to cybersecurity, safety, and data privacy solutions, and we are a leader in the areas of endpoint management, endpoint security, encryption, and embedded systems. BlackBerry's vision is clear - to secure a connected future you can trust.

BlackBerry. Intelligent Security. Everywhere.

SUMMARY

The Product Marketing (CEM) Intern will support the Global Marketing Organization and larger market with demand and lead generation marketing campaigns that will grow business revenue.

In this fast-paced and exciting role, the marketing intern will be a key contributor to marketing the company's robust suite of mobile security solutions. You will help support the growing number of supported business segments with the planning, execution and critical follow-up with sales and sales leadership. Also, you will manage key lead tracking reports to ensure maximum ROI on all field events/programs while managing marketing campaigns from creation to analysis on the back end.

Location: Irving, Texas

Length of Term: 8 Months

RESPONSIBILITIES

• Help plan, manage, and coordinate regional and national business continuity and emergency management industry events, including sponsorships, content, venue selection and onsite oversight.
• Manage key lead tracking reports to ensure maximum ROI on all field events/programs while managing marketing campaigns from creation to analysis on the back end.
• Administer the uploading of marketing leads in salesforce.com and ensure proper sales follow-up.
• Support marketing managers with carrier and channel partner programs with innovative programs, events, and general marketing.
• Maintain marketing promotional items, including shipping and tracking for key events.
• Work with marketing tools like Salesforce and Pardot monitor campaign performance.

SKILLS AND QUALIFICATIONS

• Communicate effectively, both written and verbally in a professional setting
• Translate ideas and convey information with teammates and other colleagues.
• Ability to build and maintain relationships with marketing and sales to facilitate collaboration to work towards a common goal.
• Ability to multi-task by organizing your time to produce results.
• Initiative-taker with a keen sense of autonomy and initiative with an open approach to gaining new knowledge of an industry and professional experience.
• Experience with basic productivity enterprise software (MS Office) and an innate ability to work with and learn other software platforms as they relate to the business.
• Enrollment in a Marketing Bachelors or Degree program preferred.
• Working knowledge of marketing functions, including field marketing, product marketing social media, PR, content and digital

ADDITIONAL ASSETS

• Marketing or Sales experience an asset.
• Familiarity with Salesforce, Pardot or other marketing platforms.

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Scheduled Weekly Hours:

40