Product Marketing Copywriter

Who we are About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

The Copywriting Team, housed within the broader Product Marketing Team, is responsible for the writing and finessing of copy for emails, web, events, and more to support Stripe’s marketing efforts.

What you’ll do

The Product Marketing Copywriter will embody Stripe’s voice and tone and help tell the story of our products across a variety of channels. Please note, this is not an advertising or brand copywriting role. While we appreciate big ideas and conceptual creative aptitude, this role is more about consistent, precise, and compelling product messaging, strategic use of space, and masterful economy of words. 

You are a dedicated copywriter and skilled editor who fully understands the power of well-constructed messaging across all channels. You have a firm grasp of voice and tone and know how to make it apparent in different types of content, from user comms to email nurture campaigns to web copy. You are a stickler for proper style, grammar, and punctuation. You are a copy tactician and love to share your knowledge with others. You have a keen sense of your audience and how to best use various marketing channels. You enjoy the variety of working on lots of things at once because it keeps things interesting. You are deadline-driven and work with urgency and focus. You could probably write a square peg into a round hole if need be.

Responsibilities

• Collaborate with marketers to write and refine copy for messaging guidance, email marketing, product landing pages, event promotion, and more 
• Translate dense and complicated prose into digestible, easy-to-read copy that centers our users
• Serve as an editorial gatekeeper for emails, ensuring fidelity to voice and tone, consistency in messaging, and proper volume to avoid damaging user trust
• Help other Stripes better grasp our voice and tone, resulting in an overall long-term improvement of copy
• Move easily between a number of projects and mediums on any given day, ensuring each asset is jargon-free and meets the Stripe quality bar
• Experiment to help Stripe stand out from the noise and engage new users we otherwise wouldn’t have reached

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

• Minimum 7 years working as a copywriter and/or editor across marketing channels
• Experience working with product, lifecycle, demand gen, brand, and regional teams, with an understanding of the subtle differences required to succeed in each context
• A passion for copywriting and a deep understanding of the importance and power of well-constructed messaging
• Bachelor’s degree in Marketing, Journalism, Communications, English, Creative Writing, or related field

Preferred qualifications

• Email marketing experience
• Experience working with creative or design teams
• Experience benchmarking and setting KPIs for conversion and engagement
• Experience at high-growth tech companies
• Experience working in a regulated industry
• Broad understanding of the mechanics and objectives of many marketing and user comms functions