Product Marketing Intern
Job Description
Job Description:
Cambria's internship program is a 12 week experience that successfully exposes interns to business need projects, professional development, assigned mentors and Cambria leaders.
We help students identify their career interests and participate in two-way learning opportunities to develop their professional skill sets.
Prepare to immerse yourself in a paid full-time, summer internship program that strives to provide cross-disciplinary work experiences. In the end, you will leave feeling accomplished, valuable and having made a difference.
The Product Marketing department is looking for an Intern to join their team in Eden Prairie, MN! As a Product Marketing intern you will be responsible for the department's key objective is to drive preference and demand for Cambria products with new and existing customers through the successful bi-annual launch of new designs, ongoing product campaigns as well as new and/or improved retail display merchandising strategies.
The candidate will actively participate in the execution process of digital and print marketing assets to support the go-to-market strategy of our fall product campaign. In addition, the candidate will assist with a variety of short-term projects as requested.
Essential Duties and Responsibilities:
- Support the development and execution of product marketing campaigns including bi-annual launches of new designs, across multiple channels, such as digital, print, and events
- Conduct secondary research online, potential in-field experience and/or telephone and in-person interviews as requested providing analysis and actionable plans
- Track marketing strategy results, perform data analysis, and present insights to the product marketing team
- Prepare and submit project requests in project management tool (Workfront) to support product marketing campaigns
- Conduct product related audits of various product platform tools, provide recommendations and execute against those recommendations
- Develop a communications calendar for product marketing launches and other product campaigns
- Assist with tasks associated with product sample set up and distribution
- Work collaboratively across multiple departments to help the team achieve strategic goals
- Perform other duties and responsibilities as assigned
Qualifications & Skills:
- Learns quickly and can work independently
- Good communication skills
- Good project management and prioritization skills
- Critical thinker with analytical and organizational skills
- Interest in go-to-market product marketing strategy and execution
Minimum Requirements
Education: Working towards a degree in a relevant field of study with an expected graduation date of 2024 or 2025 preferred
Systems: Proficient with Microsoft Programs, Google Suites, Oracle, Salesforce, WorkFront
Internship Time Period: May 20 - August 9, 2024
Additional Requirements:
Managerial Responsibilities: None
Travel Requirements: Local travel may be required between Cambria locations
Physical Requirements: Office position requiring telephone and computer use. Ability to lift up to 50 pounds daily. Must be able to stand, bend and twist while performing service work.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
CambriaCares is our commitment to Philanthropy, Our People, and The Planet. Care is an integral part of what goes into Cambria products-and care is the driving force behind our commitment to creating opportunities that drive impact both inside and outside our walls. With a focus on three areas-philanthropy, our people, and the planet-we're doing just that.
For additional company information, please visit www.CambriaUSA.com
We are an equal opportunity employer.
M/W/VET/DISABLED
Date Posted
04/14/2024
Views
21
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