Product Marketing Lead

ZS is a place where passion changes lives. As a management consulting and technology firm focused on transforming global healthcare and beyond, our most valuable asset is our people. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping solutions from start to finish. At ZS, we believe that making an impact demands a different approach; and that's why here your ideas elevate actions, and here you'll have the freedom to define your own path and pursue cutting-edge work. We partner collaboratively with our clients to develop products that create value and deliver company results across critical areas of their business including portfolio strategy, customer insights, research and development, operational and technology transformation, marketing strategy and many more. If you dare to think differently, join us, and find a path where your passion can change lives.
Our most valuable asset is our people.
At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systems-the ones that comprise us as individuals, shape who we are and
make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. Learn more
ZS's Enterprise Functions operate the firm's core internal functions. Our global teams comprise team-oriented, pragmatic and results-driven people who thrive in a challenging work environment. Our people come from diverse backgrounds but share a passion for quality customer service and dedication-whether our customer is a client or another ZS employee.
The Marketing and Communications team helps build the ZS brand, champion thought leadership, support business development and inform, engage, inspire and empower past, present and future ZS people.
We seek an experienced Portfolio Marketing Lead - Product to join our platform ( ZAIDYN ) Marketing team. This individual is part of a global team and responsible for leading marketing efforts that support one of our largest customer segments. Responsibilities include the creation of selling material, design and execution of campaigns, content creation and support, development of product positioning and messaging, support of industry events and analysis of campaign performance. This role requires significant collaboration with executive level stakeholders, a demonstrated understanding of product marketing and partnership with our integrated marketing team.
A successful product marketing lead will quickly master the details of ZS's platform, ZAIDYN, including the audiences and their specific needs. Success includes a keen appreciation for data-driven decision-making, attention to detail, a customer-first mindset, and a desire to work in a fast-paced, collaborative environment. Our ideal candidate has experience in B-to-B product marketing and understands how to partner with product management, UX, engineering and sales teams.
Key Accountabilities and Responsibilities

• Manage promotional campaigns, including analysis
• Develop selling collateral for customer segments, or product lines
• Support content marketing and thought leadership projects
• Establish and maintain effective relationships with business stakeholders, internal and external resources
• Lead special projects as assigned by manager

Qualifications

• Bachelor's degree required in marketing, communications, business, or related field
• 8+ years of B2B product marketing experience
• Experience leading complex cross functional projects to successful outcomes
• Proven ability to think through business problems and develop action plans
• Experience working in entrepreneurial-driven, matrixed organizations and the ability to effectively manage competing priorities
• Critical thinking and the capacity for innovative and original thought with supreme attention to detail
• Excellent written and verbal communication skills
• Ability to work with global colleagues effectively so that individual work achieves maximum impact
• Experience in pharma, life sciences or healthcare is a plus

Other Knowledge, Skills & Abilities

• Understanding of content strategy and best practices. Ability to develop value propositions, product positioning and client-focused messaging
• A passion for technology and an understanding of product marketing best practices
• Good judgement with the ability to make timely and sound decisions
• Ability to multitask and handle urgent interruptions with poise and professionalism
• Superior listener and communicator - strong oral, written, and active listening skills a must
• Strong interpersonal skills including appreciation and the ability to elicit collaboration from a wide variety of sources, including upper management, clients, and other departments
• Flexible to shifting priorities, demands, and timelines; able to react promptly and expertly to project adjustments and alterations
• Exercise both 'self-drive' and teamwork to get results in diverse, fast paced environments
• Strong international collaboration skills

About ZAIDYN: ZAIDYN by ZS is an intelligent, cloud-native platform that helps life sciences organizations shape the future. Its analytics, algorithms and workflows empower people, transform processes and unlock real value. Designed to learn and grow with our clients, the platform is modular, future-ready and fueled by global connectivity. And as more people engage, share and build, our platform gets smarter-helping organizations fuel discovery, connect with customers, deliver treatments and improve lives. See why ZAIDYN is helping companies of all sizes gain fluency in the full spectrum of life sciences so they can move faster, together.
Perks & Benefits:
ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member.
We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.
Considering applying?
At ZS, we're building a diverse and inclusive company where people bring their passions to inspire life-changing impact in global healthcare and beyond. We are most interested in finding the best candidate for the job and recognize the value that candidates with all backgrounds, including non-traditional ones, bring. If you are interested in joining us, we encourage you to apply even if you don't meet 100% of the requirements listed above.
ZS is an equal opportunity employer and is committed to providing equal employment and advancement opportunities without regard to any class protected by applicable law.
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