Product Marketing Lead - ESG

JOB DESCRIPTION

• Leads and mentors colleagues reinforcing accountabilities and performance objectives, providing feedback and guidance, and ensuring that all policies are understood and adhered to.
• Supports the creation of global Product Marketing strategy. Tracks marketing investments, manages execution, and analyzes results for continuous improvement. Collaborates with sales and product leads to understand the competitive landscape and drive demand in line with business goals. Supports and executes client acquisition and retention strategies to drive business growth.
• Plans and project manages market and trend research to identify new opportunities and ensure proper product targeting. Gathers and analyzes insights to influence business decisions and shape Product Marketing strategy.
• Works independently with guidance in only the most complex situations to craft compelling content to drive product awareness and purchase.
• Works independently with guidance in only the most complex situations to create compelling content to ensure that sales has the knowledge required to effectively sell product offerings. Partners with sales to foster continuous feedback loop.
• Contributes to business success by performing other tasks as required

QUALIFICATIONS

• Generally six years or more of related experience or demonstrated competency
• Strong written and oral communication
• Strong collaboration skills
• Strong project planning and management
• Business acumen
• Strong interviewing skills
• Budget management
• Strong analytical skills
• Process improvement
• Strong capabilities and experience working with senior leader