Product Marketing Manager

AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life - such as energy, infrastructure, chemicals and minerals - safely, efficiently and more sustainably.

We're the first software business in the world to have our sustainability targets validated by the SBTi, and we've been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We've also recently been named as one of the world's most innovative companies.

If you're a curious and collaborative person who wants to make a big impact through technology, then we want to hear from you! Find out more at https://www.aveva.com/en/about/careers/.

Salary Range:

AVEVA, a leading developer and provider of industrial software, is looking for an experienced product marketing manager to work with their portfolio of operations data management products (marketed under the brand name AVEVA PI System). The Product Marketing Manager (PMM) is responsible for positioning, messaging, GTM planning, and marketing execution for their assigned product(s) with an emphasis on understanding the buyers' journey. PMMs work collaboratively and cross-functionally to influence product roadmaps and build pipeline through development of buyer-centric marketing assets. This role reports to the Director of Information Management Marketing.

The successful candidate will be passionate about communicating the value of technology to both technical and non-technical audiences, be a talented communicator, and able to work productively within a global team.

Primary Responsibilities:

• Be the expert on buyer personas and needs in the assigned market segment. Understand the buyer's journey.
• Build and maintain a deep understanding of current and emerging use cases, as well as the strengths and weaknesses of competitive solutions.
• Work collaboratively with strategic and technical product managers to articulate the value of product features in accordance with buyer needs.
• Work collaboratively with launch managers to drive GTM planning and execution for new releases on assigned product(s).
• Work collaboratively with marketing function specialists (such as web strategists, social media managers, PR managers, etc.) to plan and execute content that is compelling and accurate. Develop content as necessary and provide oversight of content developed by others to ensure technical accuracy.
• Work collaboratively with sales enablement, account managers, and sales executives to identify and execute needed sales tools and events.
• Work with other PMMs to build an understanding of how AVEVA solutions integrate and deliver complementary value to customers. Build a solution mindset.
• Create and track marketing success metrics. Learn how to use the systems available, such as Gainsight, Salesforce.com, BI dashboards.

Qualifications:

• Bachelor's degree required; MBA a plus
• 2 years of marketing experience, preferably with a B2B software company
• Experience in data management, data analytics, or industrial software a plus
• Excellent written and verbal communication skills
• Highly collaborative, with strong interpersonal skills
• Strong project management skills: PMMs are expected to build comprehensive GTM plans, identify gaps, develop content, and deliver on schedule
• Dual-minded approach with ability to be process-driven and data oriented, but also able to solve problems creatively and think out-of-the-box

AVEVA requires all successful applicants to undergo and pass a comprehensive background check before they start employment. Background checks will be conducted in accordance with local laws and may, subject to those laws, include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check. Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.

AVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.

Come and join AVEVA to create the transformative technology that enables our customers to engineer a better world.