Product Marketing Manager

Product Marketing Manager - SaaS Platform for Non-Profits

Are you passionate about empowering non-profits with innovative technology? Do you thrive on crafting compelling stories that drive impact?

We're looking for a talented and enthusiastic Product Marketing Manager (PMM) to join our growing team! You'll play a key role in amplifying the voice of our SaaS platform, helping non-profit organizations achieve their missions through the power of technology.

What You'll Do:

• Champion product launches: Develop go-to-market strategies for new features and updates, crafting compelling messaging and ensuring smooth adoption by existing and potential customers.
• Create engaging content: Write captivating product descriptions, case studies, blog posts, and email campaigns that showcase the platform's value proposition and resonate with non-profit audiences.
• Master video marketing: Develop and produce high-quality explainer videos, customer testimonials, and other video content that educate and inspire viewers.
• Drive demand generation: Generate leads through engaging campaigns and initiatives, working closely with sales and marketing teams.
• Stay ahead of the curve: Conduct market research, analyze competitor landscape, and identify emerging trends to inform product positioning and messaging.
• Own the non-profit niche: Possess deep understanding of the non-profit sector and their unique challenges, translating it into effective marketing strategies.
• Collaborate like a pro: Work seamlessly with product, development, sales, and marketing teams to ensure seamless product launches and marketing campaigns.

Requirements

Who You Are:

• 2-4 years of experience in product marketing for SaaS products, a bonus if focused on non-profits.
• Proven track record of developing and executing successful marketing campaigns that drive results.
• Strong writing and editing skills, with a knack for crafting clear, concise, and engaging content.
• Video production experience, from concept development to editing and publishing.
• Passion for the non-profit sector and their impact on the world.
• Excellent communication, collaboration, and project management skills.
• Ability to work independently and take initiative, while also thriving in a collaborative environment.

Benefits

What We Offer:

• The opportunity to make a real difference in the lives of non-profit organizations.
• A dynamic and supportive work environment.
• Competitive salary and benefits package, including 401K retirement plan.
• Career growth opportunities within a growing company.
• The chance to be part of a passionate team making a positive impact on the world.