Product Marketing Manager

Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation's top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation's largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com. 

About You:

• You use LOGIC in your decision making and understand that progress is critical to making change. You focus on the execution of your content while balancing a fast-paced environment and you take the time to celebrate both the small & big wins. 
• INCLUSION is a core tenant of your personal beliefs. A diverse and inclusive environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with.
• You have the GRIT, drive and ambition to tackle big problems. Big problems require big ideas and a team that supports new ideas. 
• You care deeply for your customers are driven to keep HUMANITY in all decisions. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change.
• Integrity guides you in life. Focusing on the TRUTH vs. giving people the answers they want to hear. 
• You thrive in a Team Environment. Collaboration is key in innovation and creating change.

These pillars of LIGHT are a reminder to our team that we are making a difference by providing guidance and support in navigating the often complex and confusing landscape of healthcare. We hope that through this LIGHT, individuals can find their way to the best care, resources, and support they need to get back to life. 

If this sounds like you, we would love to connect to speak further about career opportunities at Lantern.

Please apply to our role & someone from our Talent Acquisition Team will reach out to help you navigate our interview process.

Product Marketing Manager

Lantern is moving through a transformative phase in growth and our market positioning. This is illustrated by triple-digit top-line growth through client acquisition and member activation. The company has recently rebranded, and our new direction is a testament to the expanded market we operate in and elevated value proposition we deliver to customers.

We’re seeking an experienced Product Marketing Manager to join our dynamic team and play a central role in building our product marketing practice into a strategic hub for the entire commercial organization. This role is ideal for someone passionate about working in a fast-paced, high-growth environment where they can make a tangible impact on the company’s success.

Location: Remote | USA | Travel Required

Responsibilities:

• Create sales enablement collateral that drives results—including presentations, one-pagers, case studies, customer testimonials, demos, and talk tracks—that increase win rates and reduce deal cycles.
• Ability to research and analyze complex issues related to GTM, product architecture, and our target market
• Develop and implement scalable processes for product launches, ensuring consistency and high impact across the organization
• Establish and communicate deep expertise in our product suite and target market, empowering cross-functional teams with relevant insights
• Influence the product roadmap by analyzing market trends, gathering feedback from clients, partners, and members, and identifying opportunities for growth and innovation.
• Consistently update and evolve materials to ensure accurate messaging, data, and point-of-view; maintain strict quality standards for all public-facing content
• Support the sales enablement team in developing and executing training and certification programs
• Influence tool selection and process design to scale product marketing efforts effectively
• Scale the product marketing function at Lantern as a key driver in our growth strategy

Skills and Experience:

• Preferred: Professional Training in your career with a top-tier consultancy firm
• Preferred: Background in healthcare
• 3-5 years of experience in product marketing, ideally in a high-growth environment
• Demonstrated ability to use data to tell compelling, results-driven stories
• Excellent writing skills, with the ability to pair impactful language with effective visuals
• Strong listening skills to translate high-level conversations into clear, actionable takeaways
• Proven ability to work cross-functionally and collaboratively
• Familiarity with established product marketing practices and ability to bring best practices to Lantern
• Exceptional attention to detail and ability to consistently meet deadlines
• Genuine curiosity about business dynamics and a passion for healthcare
• A resourceful, “find a way” attitude with a team-player mentality
• Experience in startup environments or fast-paced, rapidly scaling organizations is a plus

 Benefits

Lantern does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.