Product Marketing Manager

Ontra is a remote-first company, with access to coworking spaces and offices in a few key cities for employees who may prefer in-person working options. We value connection, investing in opportunities for in-person and virtual gatherings with your Ontra colleagues.
We currently are able to hire exclusively in the locations listed below. Select jobs may have more specific location requirements due to business needs.
United States
Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Massachusetts, Maryland, Minnesota, North Carolina, New Jersey, Nevada, New York, Oregon, Pennsylvania, Tennessee, Texas, Utah, Virginia, Washington
APAC
Hong Kong, Singapore
EMEA
United Kingdom
For this job we are currently only hiring candidates based in the United States.
About the team & opportunity
Ontra is seeking a Product Marketing Manager (PMM) to join its growing marketing team! Reporting to our Senior Director of Product Marketing, the PMM will establish and execute marketing go-to-market strategies for our various partner relationships including law firm partnerships, technology partnerships, and other external relationships. Ultimately, you will drive partnership adoption and engagement through deep customer insight, product expertise, effective messaging and positioning, and sales enablement.
If you are looking to put your industry knowledge and impeccable writing skills to use on a world-class marketing team, we'd love to get to know you!
What you'll do

• Product Positioning: develop product positioning documents and persona-based messaging to be used across collateral and marketing campaigns, becoming the subject matter expert and go-to-person internally for positioning our products to our law firms and technology partners.
• Partnership Marketing Strategy: develop and begin to execute a partnerships marketing strategy in conjunction with the Partnerships, Marketing, and Product teams with the goals of landing new partnerships, growing existing partnerships and generating customer referrals; set data-driven goals and metrics and measure and report on the effectiveness of partner marketing programs and activities; and execute a cross-selling strategy to deepen penetration with existing partnerships.
• Sales Enablement and Collateral: refresh existing law firm collateral and redesign our law firm partnership web page, creating compelling, high-quality content for internal and external stakeholders that make the case for why law firms and their clients should partner with Ontra.New Market Research: research and explore opportunities to drive Ontra brand recognition and value with LPs, executing strategies to drive awareness and communicate product value to them.

What you'll bring

• Experience: 5+ years of product marketing or partner marketing experience, including 3+ years in a high-growth, B2B environment; additional law firm or private equity experience strongly preferred
• B2B product marketing tactics: familiar with social media, digital advertising, websites, email marketing, content marketing, PR, and events
• Technology Skills: Experience with Marketo, Nomad, 6Sense, Lookr, and Salesforce ideal
• Communication Skills: You're a strong, concise, persuasive writer with a passion for storytelling and building narratives
• Results Driven: You strive to make things happen quickly and painlessly, and are a master of prioritization
• Curious: Your keen intellect and inquisitive nature push you to be an innovative, creative thinker with a growth mindset

Pay transparency
Ontra considers candidate location and experience when evaluating compensation levels. Some positions may be eligible for additional compensation, such as variable compensation, which is not included in the base pay range below. If you have been selected to participate in our interview process, we encourage you to speak with your Talent Acquisition Partner about compensation for this role.
Base pay range
$87,000 - $122,000 USD
Our benefits

• Opportunity to participate in Ontra's unit-based compensation program
• Medical, dental, and vision insurance base plans at no additional cost
• Employer-sponsored retirement plans
• Monthly phone and internet reimbursement (equivalent of $100 USD)
• 4 months (16 weeks) of parental leave
• Unlimited paid time off

About Ontra
Ontra is the global leader in Contract Automation and Intelligence for private asset management firms. The Ontra platform combines AI-enabled software with a worldwide network of highly trained lawyers to modernize recurring legal workflows. Ontra's solutions improve all aspects of the contract lifecycle - from negotiating and processing routine contracts to tracking obligations in complex agreements. Ultimately, Ontra reduces the time, expense, and risk associated with contract management, freeing its customers to focus on other strategic priorities.
Inclusivity
Ontra is committed to the full inclusion of all qualified individuals. As part of this commitment, Ontra will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].
Personnel Privacy Notice: https://bit.ly/46lVT74
Note on Employment Verification: All employees hired will be required to verify identity and eligibility to work in their particular location.
Note to External Agencies: We are not accepting any blind submissions or resumes/CVs from recruitment agencies. Any candidates sent to Ontra will NOT be accepted or considered as a submission without a signed agreement in place.
#BI-Remote
#LI-Remote