Product Marketing Manager

We're on the lookout for a driven Product Marketing Manager who will play a pivotal role in crafting and executing marketing strategies that showcase the value of our products to our target audience.  If you have a deep understanding of the market, relish the opportunity to support communicating our product value, we’d love to talk to you.  Our marketing team actively empathizes with our customers, striving to showcase the considerable value and expertise our solutions bring to the table in the realm of building secure and reliable software.

The base compensation range for this role, not including bonus, is $120,000-$150,000. 
The base salary range is specific to the United States.  The salary of the final candidate selected for this role will be set based on a variety of factors, including but not limited to internal equity, experience, work location, specialty and training. If the final candidate has a different level of experience, the base salary target range may be lower or higher than what is published.

Skills/Job Requirements:

• Assist with creating compelling and differentiated product positioning and messaging that resonates with target audiences.
• Collaborate with cross-functional teams to create and execute go-to-market plans for product launches and updates.
• Train on existing and new product offerings, including the creation of training decks and videos.
• Create impactful marketing collateral, including product presentations, datasheets, case studies and website content.
• Analyze competitors, competitive landscape, and wins/losses and summarize findings in a way that helps teammates easily understand our competitive differentiation.
• Stay informed about industry trends and customer needs to inform product strategy and marketing campaigns.
• Provide the sales team with the tools and resources they need to effectively communicate the value proposition of our products.
• Identify and leverage customer success stories to build trust and credibility in the market.
• Develop and implement targeted marketing campaigns that drive awareness and demand for our product.
• Collaborate with product management and sales to ensure alignment and successful execution of marketing initiatives.

Your background:

• 5-7 years of product marketing experience in developer tools and platforms - preferably with some cybersecurity..
• Experience in developing and executing go-to-market plans.  Analytical mindset with the ability to translate data into actionable insights.  
• Excellent written and verbal communication skills.
• Proven ability to create compelling marketing collateral and content.
• Team player with the ability to work collaboratively across different functions.