Product Marketing Manager

Join SADA as a Product Marketing Manager!

Your Mission

SADA is seeking a Product Marketing Manager who will be responsible for supporting the marketing team’s efforts to commercialize, productize, and package SADA’s cloud solution and service offerings to take to market. In this role, you’ll develop and maintain go-to-market enablement materials, work with content marketing and product development leadership to create and source marketing deliverables that highlight product/solution features, clarify what’s included in a given product/solution in detail, and articulate each product/solution’s unique value propositions. Marketing deliverables include flyers/one-pagers, sales presentations, blogs, landing pages, battlecards, and more. The ideal candidate will have prior experience in product marketing with a wide range of marketing functions, including communications, advertising, and branding.

As a Google Cloud Premier partner, SADA helps organizations harness the immense power of Google Cloud’s leading infrastructure, platform capabilities, and industry solutions to solve business challenges. This role will play an instrumental part in helping to shape the voice of SADA’s products and services by developing and sourcing materials to attract a consumer base and educating our partners on our offerings.

Responsibilities:

• Delivering Bill of Material assets aligned with go-to-market strategies, including flyers/one-pagers, slides for sales decks, blogs, landing pages, and battlecards

• Helping to convey product use cases, positioning, and messaging

• Maintaining a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinating and creating new materials as needed

• Research competitive products to identify and evaluate product characteristics, market share, pricing, and advertising

• Building partnerships with internal teams to establish a collaborative process and work environment

• Tracking project timelines (communicating changes and updating timelines) and ensuring that deadlines are met for new product development

• Assisting in the creation of project timelines to manage and track status throughout

• Managing and organizing cross-functional requests between product marketing and associated departments

• Engaging in product copywriting taking into account product positioning, messaging, value propositions, SEO, and brand/style guidelines

• Coordinating with graphic designers to deliver polished final assets

• Participating in marketing meetings cross-functionally with product development to assist in taking accurate and detailed notes for the team

• Sourcing existing content that can be leveraged to promote each product/solution

Pathway to Success 

#BeOneStepAhead: At SADA, we are in the business of digital transformation. We are focused on leading-edge technology that is ever-evolving. We embrace change enthusiastically and encourage agility. This means that not only do our teams know that change is inevitable, but they embrace this change to continuously expand their skills, preparing for future customer needs. 

Your success starts by positively impacting the direction of a fast-growing practice with vision and passion. You will be measured quarterly by the breadth, magnitude, and quality of your contributions, your ability to estimate accurately, how well you work with your peers, and the consultative polish you bring to customer and alliance partner interactions.  

Expectations

Training - The first several weeks of onboarding are dedicated to learning and will encompass learning materials/assignments and compliance training, as well as meetings with relevant individuals. Details of the timeline are provided closer to the start date.

Job Requirements

Required Credentials:

• BA/BS with an emphasis in marketing, communications, advertising, or branding

Required Qualifications:  

• 5+ years of marketing experience

• Must be a highly organized multitasker and project manager capable of juggling multiple projects simultaneously

• Self-motivated with the ability to work independently and cooperatively

• Highly reliable with the ability to prioritize, organize, and execute a successful delivery within appropriate time frames

• Exceptional written, verbal, and interpersonal communication skills

• Ability to work in a fast-paced environment and meet tight deadlines

• Adaptable to changing project requirements and business needs

• Ability to translate technical information into marketable language

• Ability to comprehend a broad range of high-level technical concepts

Useful Qualifications:

• Experience in the tech/cloud computing space