Job Description
Product Marketing at Cleo is fun and fulfilling! We are seeking an analytical and high-energy individual for a product marketing manager role.
You are a self-starter and team-oriented product marketer. You are comfortable switching between the technical world of product and the non-technical side of go-to-market. You have a knack for positioning and messaging, and a passion for GTM execution and product launches. You love to research and dig through data to derive insights and lead with subject matter expertise.
You are equally engaged working individually and collaboratively. You are confident in taking highly technical concepts and translating them into compelling content for a mass audience.
Lead GTM execution for platform and solution releases
- Create differentiated product and market positioning artifacts
- Author compelling messages and drive all product communications for customers and prospects
Run the competitive analysis program
- Monitor the top 5 competitors in each competitive category
- Develop battlecards, objection handling, swords and shields, FAQs, and provide deal support
Drive win/loss analysis
- Conduct in-depth data analysis and first-party research
- Pinpoint win / loss attribution factors and insights, and run regular readouts
Manage product launches
- Project manage and lead an extensive cross-functional team
- Ensure successful milestones and launch deliverables
Contribute extensively to sales enablement
- Facilitate regular enablement sessions
- Act as SME on product, competition, industry, market, and customers
Produce and maintain compelling product collateral
- Work closely with our design team
- Contribute product-centric website content
- Exceptional written and verbal storytelling ability, including synthesizing insights and ideas into simple, succinct narratives applicable across all levels and functions including executives, prospects, and customers
- Strong presentation and reporting skills with a solid demonstration of visual story telling
- Self-motivated, driven by tangible deliverables and outcome-oriented performance goals
- Excellent project management and collaboration skills, with attention to detail
- Proficient in Microsoft PowerPoint and Excel
- 2+ years of product marketing or presales
- Bachelor’s Degree, with Masters in Business, Journalism, or Computer Science preferred
- Experience working for a SaaS company, integration space preferred
- Competitive base salary + commission
- Great Healthcare + Dental + Vision plans available
- Flexible PTO offerings with focus on life-work balance
- Culture of support and development
- 401k match
- FSA and HSA options
- Employee Assistance Program
- Paid Parental Leave
- Hybrid work environment
- Representing a company with 4,000+ clients and a 99% retention rate
- Accelerated title and salary growth potential
- A fun and energetic work environment that makes you excited to go to work every day
Cleo Communications, LLC is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status or any other characteristic protected by law.
Date Posted
10/19/2022
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5
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