Product Marketing Manager

New Relic · Washington DC

Company

New Relic

Location

Washington DC

Type

Full Time

Job Description

Your opportunity

We're looking for a product marketing leader to drive our Digital Experience Monitoring corporate narrative for New Relic, working across the organization to develop a storytelling framework to propel the business forward.

What you'll do

  • Drive corporate positioning and messaging that resonates with our core audience: developers, IT Operations, and application owners, as well as economic buyers and decision makers including CIOs and CTOs
  • Empower executive spokespeople with a clear, compelling narrative that encapsulates the New Relic value proposition
  • Connect platform capabilities with business value to support broad GTM execution, ensuring that marketing and sales teams are enabled to scale out our story.
  • Work across marketing to ensure the corp narrative is consistently represented across all channels (social, website, media, PR etc) and at the right altitude
  • Drive and own core assets like keynote presentations for first and third-party events
  • Implement thought leadership initiatives on topics relevant to our space and the future of our space, such as observability and DevOps
  • Partner with the rest of marketing to create engaging content such as presentations, webinars, blog posts, data sheets, eBooks, and whitepapers
  • Drive GTM strategy, and plan & execute launches in partnership with the launch management team
  • Collaborate effectively across functional teams.

This role requires

  • 5+ years in product marketing, product management, front-end development or sales engineering at a high-growth B2B software company
  • Experience in launching products aimed at developers, coupled with a strong ability to craft compelling corporate messaging.
  • Expertise in developer tools with the ability to simplify complex technical concepts for a general audience.
  • Proven ability to effectively position B2B products for growth, working with marketing and sales to build a healthy pipeline while increasing deal velocity, and closure rates.
  • Superior communication and interpersonal skills, with notable abilities in presentation and public speaking.
  • Demonstrated leadership qualities with the ability to motivate and inspire teams, alongside a keen technical and business acumen.
  • Experience in analyzing and refining best practices and processes to boost operational efficiency and effectiveness.
  • Experience positioning technical products to both technical users and economic decision-makers
  • Strong technical depth and ability to learn quickly, with sharp business sense
  • Ability to effectively partner with all functions from engineering and product to sales and marketing
  • Outstanding communication and collaboration skills, skilled in influencing peers and managers, and adept at building consensus in a highly ambiguous and fast-paced environment
  • Bachelor's degree or related experience

Bonus points if you have

  • MBA and/or computer science, engineering, technology background
  • 10+ years of technical pre-sales, consulting, training, or product marketing/management experience

Date Posted

05/09/2024

Views

2

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