Product Marketing Manager - Ads
Job Description
Nextdoor is where you connect to the neighborhoods that matter to you so you can belong. Our purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on.
Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those nearby — neighbors, businesses, and public services. Today, neighbors rely on Nextdoor in more than 295,000 neighborhoods across 11 countries.
Meet Your Future NeighborsAt Nextdoor, we believe in the transformative power of community. As the Marketing team, we are responsible for communicating our brand in a way that demonstrates its value and is clear and differentiated, and inspires our members and customers about what’s possible. We feel responsibility for the member and customer experience and partner across the company to continuously drive improvement. We are a lean but powerful team, each of us with a diverse opinion and perspective because that’s what we seek out and respect in others. Nextdoor is on a mission to take online connections and turn them into real-life connections. As a senior member of the marketing team, you can help drive that reality.Â
The Impact You’ll MakeAs an Ads Product Marketer you will help drive a critical part of our advertising marketing efforts. As Nextdoor grows and serves more advertising partners you will lead our positioning and Go To Market for a portion of these products. You will work cross-functionally with Product, Sales, and other Marketing teams and will help influence the product roadmap. Â
You should be thoughtful, resourceful, strategic, and also willing to roll up your sleeves. We strive to give every employee and candidate a genuine, transparent, and neighborly experience. Â
You will be an important hub of our marketing to large brands. Your responsibilities will include:
- Drive positioning and GTM of ad products
- Partner with Product to help drive customer insights into the product roadmap
- Ensure our advertising products are understood, valued, and differentiated in the marketplace
- Collaborate cross functionally to ensure all stakeholders are aligned and understood Nextdoor’s positioning and differentiation in the market
- Act as the product expert internally and externally for advertising partners
- Maintain an ongoing timeline to manage expectations between Product and Sales teams on launch dates and capabilities
- Partner with cross functional teams on adoption effortsÂ
- Minimum of 8 years working experience and 5 years experience in a product marketing capacity, and 4 years in Ads experience
- Fluency in the ads industry trends and products
- Ability to work under pressure and in a fast-paced environment
- Analytical skills including proficiency in ExcelÂ
- Strong written and verbal communication skillsÂ
- Ability to deliver succinct, impactful messagingÂ
- Well organized and detail-oriented
- Excellent teamwork skills
- Passion for building communityÂ
- Unquestioned integrity, impeccable judgment, and the ability to think critically
- A collaborative, thoughtful, strategic, and operational/tactical leader, who is comfortable with open communication and giving/receiving constructive feedback respectfullyÂ
- Experience across advertising solutions, including measurement, attribution, and targeting  Â
At Nextdoor, we empower our employees to build stronger local communities. To create a platform where all feel welcome, we want our workforce to reflect the diversity of the neighbors we seek to serve. We encourage everyone interested in our purpose to apply. We do not discriminate on the basis of race, gender, religion, sexual orientation, age, or any other trait that unfairly targets a group of people. In accordance with the San Francisco Fair Chance Ordinance, we always consider qualified applicants with arrest and conviction records.
Date Posted
09/02/2022
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