Product Marketing Manager, Health

Gradient AI:    

Gradient AI is a fast-growing startup, bringing state-of-the-art Artificial Intelligence (AI) and Machine Learning (ML) solutions to the trillion-dollar insurance industry.  Founded in 2018, we have recently raised $20M from top Insurtech investors to continue fueling our growth.  Our software-as-a-service platform provides bias-free, data-driven insights, enabling insurance companies to profitably run their business and expand their offerings to underserved people and markets.   

About the Role:    

The Product Marketing Manager, Health, will drive the market strategy, positioning and messaging for all of Gradient AI’s group health solutions. This individual will work closely with the product management, marketing, and sales teams to lead marketing initiatives supporting the company’s revenue and market penetration objectives. They will leverage their communication, creative and analytical skills to develop value propositions, messages, and benefits that resonate with target markets and differentiate Gradient AI’s group health solutions from its competitors. 

How you will make an impact: 

• Evangelize and champion Gradient AI’s group health solutions.
• Work in close collaboration with members of the marketing, product management, and sales teams to develop breakthrough marketing, packaging and branding of group health solutions.
• Develop effective sales tools including presentations, videos, case studies, ROI models, collateral and white papers to nurture and accelerate prospects’ journey to conversion.
• Craft value propositions for all group health offerings expressing both qualitative and quantitative business benefits that resonate with target audiences.
• Conduct competitive analysis to ensure Gradient AI value propositions effectively differentiate it from competing solutions.
• Develop compelling multimedia content that target market audiences find valuable and engaging.
• Engage with customers to create compelling stories and case studies to communicate third party validation of the value of Gradient AI’s group health solutions.
• Drive web site content and design direction to effectively communicate the value of group health offerings.
• Work with marketing staff to develop effective lead generation programs that include webinars, white papers and video content.

 Skills needed to succeed:   

• 5+years of experience as a marketing professional with a demonstrated ability to develop insightful and compelling messaging and content.
• A strong working knowledge and experience in the group health insurance industry from an underwriting and/or claims analytics perspective.
• Exceptional creative, written, presentation and communication skills.
• Demonstrated ability to articulate, advocate for, and defend a viewpoint.
• Bachelor’s degree required.

What We Offer:  

• A fun, team-oriented startup culture.  
• Generous stock options - we all get to own a piece of what we’re building.  
• Unlimited vacation days.  
• Flexible schedule that supports working from home.  
• Full benefits package including medical, dental, vision, 401k, and more.  
• Ample opportunities to learn and take on new responsibilities.  

We are an equal opportunity employer.