Product Marketing Manager, Infrastructure Design

Job Requisition ID #

22WD63213

Position Overview

From the greenest buildings to the cleanest cars, the smartest factories to the biggest stories, amazing things are created every day with Autodesk. Over four decades we've worked together with our customers to transform how things are made. Today our solutions span countless industries, empowering innovators everywhere to combine technologies in new ways, unleash talent, and unlock insights to make the new possible. Join us and become part of a dynamic, best-in-class product marketing team that helps innovators in the Architecture, Engineering and Construction (AEC) industry discover and adopt the right technology solutions to design and build a better world for all.

Focusing on Infrastructure Design solutions and reporting into the Head of AEC Product Marketing, you'll be part of the product journey from beginning to end: developing a go-to-market strategy, product and feature naming, positioning, value proposition and competitive analysis as well as developing case studies, marketing assets, sales enablement collateral, customer research, and influencing feature prioritization. This could be a remote role.

Responsibilities

You will be responsible for growing the industry leadership of Autodesk's Infrastructure Design solutions, by:

• Developing and executing effective product marketing strategies that move the needle on key business objectives and support the customer lifecycle from awareness and demand generation to adoption and retention
• Creating compelling product messaging and positioning, building engaging content (e.g. blog posts, case studies, whitepapers, videos, brochures, etc.), and sales enablement based on audience insights, customer pain points, and competitive analysis
• Collaborating with product management and industry strategy teams to develop go-to-market strategies, product roadmaps, and product launch and release marketing activities that drive business results and customer success
• Leading global marketing planning, campaigns, webinars, events and revenue generating marketing channels collaboratively with Campaign Development and Demand Generation teams
• Becoming a true Infrastructure Design champion, internally and externally, to help synthesize industry drivers and complimentary Autodesk solutions for impactful product marketing and internal knowledge sharing

Minimum Qualifications

• Bachelor's degree from an accredited institution in marketing, communications, engineering, or related field
• 6+ years of experience in a marketing role, familiarity working with technical products, B2B software, or SaaS based business
• Experience in driving marketing results from strategy to tactical execution
• Proven track record partnering with cross-functional teams
• Excellent project management skills with demonstrated ability to manage multiple projects simultaneously and prioritize tasks
• AEC industry experience a plus

The Ideal Candidate

• Is passionate about understanding customers and translating product features into persona-specific, relevant benefits
• Can break down complex ideas into simple messaging
• Can help create engaging content that helps bring the product story to life
• Is a quick learner who thrives in a fast-paced environment and loves to collaborate while being able to independently bring projects to completion
• Can combine their analytical skills with an intuition for key customer insights and industry trends

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

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