Product Marketing Manager Enterprise

Scrunch a venture-backed startup is on a mission to bring brands to an AI-first future—where people increasingly rely on LLMs to discover understand and act on information that matters to them.

As AI search and conversational agents replace traditional web search and browsing Scrunch helps marketing teams rethink how their products and services are discovered and surfaced on AI platforms like ChatGPT Claude Gemini and more—working with AI platforms not against them. This shift represents the biggest change to marketing since the dawn of the internet.

With $26M in backing from Mayfield Fund Decibel Homebrew GTM Capital and leading Silicon Valley founders and operators Scrunch has scaled rapidly since commercial launch. Today more than 500 paying brands—including Fortune 500 companies like Lenovo category-defining brands like Skims and breakout startups like Clerk—use the platform.

We're looking for a Product Marketing Manager to own enterprise product marketing and sales enablement. You'll work directly with our growing sales team to create the materials positioning and training they need to win enterprise deals. This is a hands-on role where you'll spend time on customer calls build competitive intelligence create bespoke prospecting/customer decks and deliver hands on training the team.

While the focus of this role will initially be internal we’ll take the learnings from the field to shape how we position our products target personas and run campaigns externally.

Location: NYC | Hybrid | 3x/week in-office
*We are not currently offering fully remote if you are based in the NYC area.

• Create and maintain sales enablement materials: pitch decks competitive battlecards one-pagers demo guides and objection handlers.

• Deliver regular training sessions to sales team on product positioning competitive differentiation and demos.

• Consume customer facing calls to gather both qualitative and quantitative insights that inform our positioning.

• Own competitive intelligence: track competitors maintain battlecards and provide market insights.

• Define and refine enterprise positioning messaging and use case narratives.

• Partner with content design and product team to own website positioning product launches and customer-facing content.

• 5-7 years of product marketing experience in B2B SaaS or enterprise software

• Ability to translate patterns into AI tasks to stay ahead in an ever-changing environment

• Proven track record creating sales enablement materials that sales teams actually find useful

• Experience training and presenting to sales teams

• Strong understanding of enterprise buyer personas and complex buying processes

• Experience with competitive intelligence and market analysis

• Self-starter who can build processes from scratch and work autonomously

• Comfortable in fast-paced high-growth environments

🎯 Ownership: Equity in a fast-growing category-defining company
💝 Wellbeing: Medical dental vision and life & disability insurance
🧸 Family support: Paid parental leave when life's biggest moments happen
🏠 Setup: Home office stipend so your workspace doesn't suck
🖥️ Remote support: Phone and internet reimbursement
📚 Growth: L&D budget for courses conferences and whatever makes you sharper
🏖️ Time off: Flexible PTO — take what you need we trust you
🌱 Financial wellness: 401(k)
🤝 Connection: Team offsites and a crew that genuinely likes each other

Scrunch is an equal opportunity employer. We welcome people of all backgrounds experiences perspectives and identities. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status.

What We Do

Scrunch AI is the leading platform for helping brands gain visibility in AI search results. As discovery shifts from traditional SEO to large language models and AI agents Scrunch provides marketers with the platform to understand how their brand is being interpreted — and the necessary technology infrastructure to shape it.