Product Marketing Specialist

We are looking for a Product Marketing Specialist to join our marketing team! This person will be a key member of the growing marketing team of a fast-growing, B2B SaaS startup. We're looking for someone who identifies as a 'doer' and is comfortable working cross-functionally and externally to ensure customer insights are translated into amazing product and marketing experiences. This role partners regularly with Sales, Customer Success, and Product. You’ll be joining a dynamic team of experienced, data-driven marketers in the tech space. We are collaborators who work towards common objectives and also drive initiatives independently.

If you're looking to roll up your sleeves, make an immediate impact, and be a high-visibility contributor within the organization, this role is for you.

A potential day in the life of SVT’s Product Marketing Manager:

• Create content, assets, and tools including developing useful, strong sales enablement content (hands-on) to support sales efforts, partner sales, and multiple target personas I.e. video content, (presentations (ppt, etc), one-pagers, technical sales sheets, video scripting/storyboarding, etc)
• Play with robots (yes, really!) in our Innovation Lab, partnered with Product and Sales teams, to create sales enablement and marketing content
• Keep up to date on competitive research and report out intel to the team
• Act as a voice of the customer; collect feedback from partner and end user-facing teams through frequent interviews and listening sessions with customers
• Collaborate with cross-functional teams to create marketing plans to support product and feature launch priorities
• Project manage product marketing launches to ensure the team stays on schedule

Required skills/qualifications:

• 2+ years of experience in developing customer-facing marketing content
• Technical aptitude - Able to understand technical concepts and explain to non-tech audience
• Strong communication skills
• Excellent project management skills, and proactive follow-through as you work cross-functionally
• A love of research and the ability to dig in and report what you are learning
• Understanding or willingness to learn about key SaaS metrics, and how they relate to product marketing
• Must be motivated by working with awesome people, and dedicated to helping take SVT to the next level
• Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
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Bonus points if you have:

• B2B or SaaS Experience
• Demonstrated success at collaborating on launching new products and features
• Comfortable using marketing automation tools (Hubspot, etc) to drive content and messaging strategies
• Experience with startups, including demonstrated growth in a SaaS B2B product organization
• Industry experience in industrial robotics, supply chain, or material handling
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